Joshua Dodson, Google Analytics Qualified Web Expert in Higher Ed
Joshua is a Google Analytics Qualified Web expert who has worked with numerous colleges and universities to improve their Web presence and better understand their user trends. His extensive back-end Web knowledge is equally matched with an understanding of the importance of driving results on the front end—and proving return on investment. His in-depth SEO experience ties campaigns to results to show true impact.
Before co-founding Converge Consulting where he holds the position of Chief Innovation Officer, Joshua worked as a Web Analytics Strategist and a Web Developer for Lincoln Memorial University in Harrogate, TN.
Joshua has presented at industry conferences on advanced Web analytics, open source technology, WordPress for academic libraries, and other topics. He has published extensively on WordPress and his most recent publication for the American Library Association explores methods of Website architecture as related to academic libraries.
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