Content Strategy Programs for Better Higher Ed Marketing

At Higher Ed Experts, we believe in the power of education.

That's why hundreds of higher ed marketers - your colleagues - and their institutions (universities, colleges and schools) have invested time and money in our trusted training programs. Our higher ed conferences and courses have helped them tackle today's and tomorrow's higher education marketing challenges.

SEO for Higher Ed Course

SEO for Higher Ed Course

Need to make sense of Search Engine Optimization in a higher education context? If you understand the key role of SEO for higher ed, but don’t know where to start your SEO strategy, this 4-week SEO for higher ed online course will help you get started and implement key changes in your content development process.


Higher Education Social Media Conference

Higher Education Social Media Conference

Looking for some useful advice and ideas on advanced social media for higher ed? The Higher Ed Social Media Conference will help you up your game in 2019 and beyond. This higher ed conference takes place online every year in November. It is a well-attended online social media conference focusing 100% on higher education. It is a great Fall alternative to the CASE Social Media Conference taking place in Spring.


Higher Ed Content Conference

Higher Ed Content Conference

Want to get more strategic with your higher ed content across devices, channels and departments? The 2018 Higher Ed Content Conference – now available on-demand – can help. This annual higher ed conference focusing on content features a dozen of higher ed professionals working in institutions like yours – with real solutions to real content problems. You can attend this online conference with all your content contributors – which makes it a great higher ed conference for digital content teams.


Content Analytics for Higher Ed Course

Content Analytics for Higher Ed Course

Need to measure the impact of your higher ed content? This 4-week online course on Content Analytics for Higher Ed will help you track the performance of your content initiatives.