Higher Ed Experts

This class really developed my understanding of google analytics and the depth and breath of information that is available with the google analytics software. I would definitely recommend this class to my colleagues.

I am so fortunate to have been able to participate in this class. I’ve done so many webinars, joined so many groups, attended so many conferences and none have come close to the experience and knowledge I gained from working with Karine. I was looking for something to really hone my skills, as many courses you come across are very entry level. Each week you are given the materials for a deep dive into a topic to perfect your digital content strategy. It was a long eight weeks, but I feel more prepared and poised to take on the next phase of my professional journey.

I would highly recommend this course for anyone who is interested in deepening their knowledge of social media marketing. The course helped me think strategically about my university’s social media marketing efforts. It not only helped me to understand the vocabulary and basics, but it also helped me get organized and become more strategic in my approach. Because of this course, I am confident me in building a solid foundation for social media marketing at my university.

Finally, an Analytics course focused specifically on the needs of higher education!!! This course was exactly what I needed to pull me out of the quagmire of Analytics data and get me on the road to effectively utilizing our metrics to improve our institutional website. Many, many thanks, Higher Ed Experts!