Higher Ed Experts

It’s really easy to fall into the trap of underestimating the importance of strong social media objectives. Too often we post content ‘just because’, without it feeding into a wider strategy. This course forces you to examine your social media programme and properly think about the reasons you publish certain types of content and how you can measure success. It’s definitely encouraged me to develop social media objectives that are more strategic and will benefit the wider university.

Really enjoyed this conference. Discovered a lot of great tips and tools to consider, all presented with an eye toward strategy and making the most of existing resources.

Helpful as a first-time attendee. I was able to get some good nuggets from a few presentations.

It is very helpful to hear from Higher Ed Web professionals like myself. I learn the most from them because they speak from current real life experience. Many of us are going through redesigns of our website, ADA compliance, and now the latest, GDPR.