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The course provides a very interesting introduction to advanced features of Google Analytics. The topics and techniques covered expand the metrics that tell the story of higher-ed digital marketing.
Thomas Minnefor, Web Manager, Rutgers Biomedical Health Sciences
Advanced Web Analytics for Higher Ed Course Alum -
I highly recommend this class. It has opened my eyes and inspired me to take a whole new approach to my institution’s social media efforts. I have already seen measured” improvement in the College’s campaigns.
Amy Michelin, Social Media and Content Strategist
at Farmingdale State College (NY)
Social Media Marketing for Higher Ed Course Alum -
Ten-minute presentations are very digestable, useful, and keep it interesting.
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Very useful. We are a very small marketing office and need any help we can get. Lots of good tips and tools.
Elisabeth Reinkordt, University of Pennsylvania,
Regan Gilstrap from Texas A&M School of Law,
Very useful. We are a very small marketing office and need any help we can get. Lots of good tips and tools.
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