Archives: Higher Ed Experts Faculty

Higher Ed Websites don’t get the attention they deserve Higher ed websites are working hard. As the digital face and headquarters of your school, your website plays a key role in your digital marketing and communication strategy. Yet, higher ed websites don’t always get the attention and love they deserve, because, as higher ed digital […]

Want to present in 2019? The time is now! How’s 2019 been so far? Busy, right? Even if students have barely made it back to campus after the holidays break, I’m sure you are already caught in countless meetings, urgent projects, crises (hopefully the minor kind) and the craziness of snowy days that don’t quite […]

My Prediction for Higher Ed Digital Professionals in 2019 It’s the season of predictions, right? While I usually try to stay away from games of chance, I’m going to make a single prediction for 2019: If you – as a higher ed digital professional – don’t embrace strategic measurement in 2019, you will have a […]

Looking for the 2019 selection of Higher Ed Holidays Videos? It’s now available! A 2018 twist on a higher ed holidays tradition! I love holidays videos. For the past 8 years I’ve watched lots of them to create a nice annual collection I shared on my blog College Web Editor for everybody’s viewing pleasure (2010 […]

Higher Ed DigiTAL(ES) is a series on career advice for digital marketers and communicators working in higher education. Expect tips, tricks, tools and tales collected through a decade helping your higher ed colleagues learn and grow in their digital career. What’s preventing you from submitting a conference proposal? What is the biggest reason for NOT […]

Let’s talk about psychological capital and resilience! As I explained in my post about the long-lasting love story between Higher Ed Experts and higher ed conference keynotes, we’re sponsoring this year the opening keynote at the Canadian #PSEWEB Conference in London, Ontario. I’ve chosen this specific keynote, because it is a great fit with Higher […]

A great social media strategy always starts with audience data, right? If you work in social media, you know it’s called social for a reason: it’s about the people. Not all the people, but the people you want to reach, engage and move to action. And, this often means teens and young adults in higher […]

Let’s talk about creativity! As I explained in my last post about the long-lasting love story between Higher Ed Experts and higher ed conference keynotes, we sponsored the closing keynote at the eduWeb Conference this year in San Diego, California. I’ve chosen this specific keynote, because it was such a great fit with Higher Ed […]

Higher Ed Experts loves conferences (even when they are organized by others!) Summer is a great time to learn no matter how you do it. While we love the flexibility and quality of the deep learning you can get from our online training programs (on-demand conferences or 4-week professional courses), we believe conferences should also […]

Higher Ed DigiTAL(ES) is a new series on career advice for digital marketers and communicators working in higher education. Expect tips, tricks, tools and tales collected through a decade helping your higher ed colleagues learn and grow in their digital career. Higher Ed Marketing Conference Season: FOMO and Weather Delays We are in the midst […]