Archives: Higher Ed News

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How to make your #highered summer at work great again

How to make your #highered summer at work great again

Summer in higher ed: best time, too fast Summer is a wonderful time of the year, right? When students and faculty leave campus, everything seems to slow down. Fewer people, fewer urgent demands and fewer deadlines usually mean more time to work on your own projects. It’s the perfect time to tackle the big initiative […]

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Newsletter: Snapchat Custom Stories for Takeovers, #HEWEB17 Conference, #HESM Images, Instagram Video, Faculty & More

Newsletter: Snapchat Custom Stories for Takeovers, #HEWEB17 Conference, #HESM Images, Instagram Video, Faculty & More

In this week’s issue:

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Newsletter: Snapchat Filters, UTM Parameters for #HESM, Logos, Alums & Switching to HTTPS Guide

Newsletter: Snapchat Filters, UTM Parameters for #HESM, Logos, Alums & Switching to HTTPS Guide

In this week’s issue: Tracking social media calls to action with UTM parameters, Snapchat Spectacles, Scope creep in projects, etc.

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Higher Ed Marketing Memos: Why UTM Parameters are a #HigherEd Social Media Pro’s Best Friend by Emily Stulz #hesm

Higher Ed Marketing Memos:  Why UTM Parameters are a #HigherEd Social Media Pro’s Best Friend by Emily Stulz #hesm

The Urchin Tracking Module World Takeover If you are like me, the first time you heard of the “Urchin Tracking Module” (or UTM parameters as they are more commonly known) you felt like you had stepped into a sci-fi movie you weren’t really ready for. UTM parameters sounded interesting, were probably helpful and I knew […]

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Newsletter: Winning Facebook Post, Digital Analytics, Facebook, Apple News, Spectacles & More

Newsletter: Winning Facebook Post, Digital Analytics, Facebook, Apple News, Spectacles & More

In this week’s issue: Professional Development in Higher Ed, Apple WWDC Announcements, Snapchat Spectacles, Closed Captions for Facebook Live and More

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Newsletter: Facebook Live Success, #HESM President, Print FTW, Top Tasks & Very Long Web Pages

Newsletter: Facebook Live Success, #HESM President, Print FTW, Top Tasks & Very Long Web Pages

In this week’s issue: Why print still matters, when your president embraces social media, HEDMAR score, FTC & Instagram

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Newsletter: Get your HEDMAR score, #HigherEd Presidents, QR Codes, Snapchat, Insta and Facebook #HESM New Features

Newsletter: Get your HEDMAR score, #HigherEd Presidents, QR Codes, Snapchat, Insta and Facebook #HESM New Features

In this week’s issue: How does your digital marketing analytics practice measure up? Snapchat Custom Stories, Instagram Story Search, College Presidents and more

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Higher Ed Marketing Memos: When your new #highered president embraces social media by Allison O’leary

Higher Ed Marketing Memos: When your new #highered president embraces social media by Allison O’leary

Not your regular presidential inauguration April 28, 2017. It’s our president’s inauguration day… but where is he? The procession has ended, everyone is on stage and waiting, the crowd is quietly murmuring. Did we forget a critical part of the ceremony where he marches in by himself? No, the president’s partner, is visibly distressed. As […]

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Newsletter: Top #HigherEd Survey Findings, Privacy, Snapchat Analytics, Content, Instagram and Linkedin

Newsletter: Top #HigherEd Survey Findings, Privacy, Snapchat Analytics, Content, Instagram and Linkedin

In this week’s issue: New America Survey about Higher Ed, Snapchat and Instagram, Brand Ambassadors, Content on LinkedIn and More

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Newsletter: Career & Future, FB Live Lessons Learned, New FB Data Export, Snapchat News, #HEWEB17 Meetups & #HESM

Newsletter: Career & Future, FB Live Lessons Learned, New FB Data Export, Snapchat News, #HEWEB17 Meetups & #HESM

In this week’s issue: Your higher ed career in the future, Professional development, Social Media Manager, Snapchat and More

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