Higher Ed Experts

This was a thorough program. All aspects of social media, from a university standpoint, were covered.

This was a great introduction to measuring my social media efforts! We started with the basics: how to design a social media program with measurable goals; then expanding from that solid foundation with an exploration of tools to assist in measuring goals; all the way to designing a social media report. Each step gave me the opportunity to develop something I can use in my professional world, through the weekly discussions and assignments, with substantive feedback from classmates and the instructor on how to improve.

I had a really great experience, and all the sessions were what I expected. The polling feature in the new conferencing system was great.

Love how the #HESM16 conference brought tons of universities and people together – online! The twitter feed was an awesome addition – even more participation that last year.