Archives: Higher Ed News
At Higher Ed Experts, we believe in the power of education.That's why hundreds of higher ed marketers - your colleagues - and their institutions (universities, colleges and schools) have invested time and money in our trusted training programs. Our higher ed conferences and courses have helped them tackle today's and tomorrow's higher education marketing challenges.
Meet #hesm pros to follow: Corie Martin (@coriemartin) from @WKU on social media success, challenges & tips

Corie Martin, Creative Web Services Manager at Western Kentucky University, is one of the 15 higher ed professionals who presented at the 2nd Higher Ed Social Media Conference (now available on-demand). Corie will complete her Phd studies on the role of social media in collegiate recruitment and retention in 2015. In this 3-question interview, Corie […]
- Categories: Conferences and Social Media.
- Tags: Higher Ed News.
Meet #hesm pros to follow: Sandra Ordonez (@nycordonez) from @StJohnsU on social media success, challenges & tips

Sandra Ordonez, Assistant Director of Social Media at St. John’s University, is one of the 15 higher ed professionals who will present at the 2nd Higher Ed Social Media Conference on December 3, 2014. In this 3-question interview, Sandra tells us about her most successful initiative with social media, her biggest challenge and shares some […]
- Categories: Conferences and Social Media.
- Tags: Higher Ed News.
Meet #hesm pros to follow: Angi Roberts (@Angi510) from @UofG on social media success, challenges & tips

Angi Roberts, Information Services Manager at the University of Guelph, is one of the 15 higher ed professionals who presented at the 2nd Higher Ed Social Media Conference (now available on-demand). Winning a CCAE award for Best Use of Social Media three years ago, set in motion her – and consequently, her office’s – headfirst […]
- Categories: Conferences and Social Media.
- Tags: Alums and Higher Ed News.
The #highered Benchmarking Web Analytics Report – Sep 2014 [UK Edition]
![The #highered Benchmarking Web Analytics Report – Sep 2014 [UK Edition]](https://higheredexperts.com/edu/wp-content/uploads/2014/10/UK_benchmarking_sep2014-1.png)
What’s this benchmarking report? Higher Ed Experts, the online school for digital professionals working in universities, has conducted several research studies on the use of Web Analytics in institutions of higher education since 2010. In September 2014, Google Analytics launched 3 benchmarking reports allowing to compare the performance of your university website with its peers. […]
- Categories: Web Analytics.
- Tags: Benchmarking and Higher Ed News.
The #highered Benchmarking Web Analytics Report – Sep 2014 [RESEARCH]
![The #highered Benchmarking Web Analytics Report – Sep 2014 [RESEARCH]](https://higheredexperts.com/edu/wp-content/uploads/2014/09/benchmarking_aug2014-1.png)
2nd monthly Higher Ed Benchmarking Web Analytics Report After publishing a first report with August 2014 data, we’re happy to share the second report. Report methodology The data compiled for this monthly report was downloaded on October 2nd, 2014 from Google Analytics Benchmarking Reports. The compiled, scrubbed and analyzed data spans from September 1st to […]
- Categories: Web Analytics.
- Tags: Benchmarking, Higher Ed Marketing, and Higher Ed News.
Baromètre Higher Ed Experts sur les sites Web des universités françaises – Sep 2014

Qu’est ce que le Baromètre Higher Ed Experts? Centre de formation en ligne (en langue anglaise) pour les professionnels du digital travaillant dans les universités américaines et canadiennes, Higher Ed Experts conduit de nombreuses enquêtes sur l’utilisation, en milieu universitaire, des solutions d’analyse d’audience Internet en général et plus spécifiquement sur Google Analytics depuis 2010. […]
- Categories: Web Analytics.
- Tags: Benchmarking and Higher Ed News.
The #highered Benchmarking Web Analytics Report – Aug 2014 [RESEARCH]
![The #highered Benchmarking Web Analytics Report – Aug 2014 [RESEARCH]](https://higheredexperts.com/edu/wp-content/uploads/2014/09/benchmarking_aug2014-1.png)
Looking for a more recent report? Check out the October 2014 report! Background information In 2010-2011 Higher Ed Experts ran a 1-year long project to collect benchmarking data for universities & colleges websites on 12 relevant metrics. The goal of this research was to provide useful data and establish the habit of checking and using […]
- Categories: Web Analytics.
- Tags: Benchmarking and Higher Ed News.
Why a new program on Advanced & Predictive Analytics for Higher Ed?

Want to go to the next level in Web Analytics for higher education? Let Prof Joshua, our Advanced and Predictive Web Analytics instructor, explains why this new 14-week synchronous program with live classes is for you. Class starts on Sep 5, registration closes on August 22, 2014. Find out more about this exclusive program at […]
- Categories: Web Analytics.
- Tags: Higher Ed News.
Using Social Media to Connect with the Right Students by @andrewsmyk [10-min VIDEO] #pseweb #hesm
![Using Social Media to Connect with the Right Students by @andrewsmyk [10-min VIDEO] #pseweb #hesm](https://higheredexperts.com/edu/wp-content/uploads/2014/07/andrewatpseweb.jpg)
Did you follow with envy the #pseweb conference hashtag on Twitter? As I explained in my selection of the 16 must-attend session of the PSEWEB conference taking place in Toronto this week, I couldn’t make it this year. But, it didn’t prevent me from following – with envy – whatever action I could catch on […]
- Categories: Social Media.
- Tags: Higher Ed Marketing and Higher Ed News.
What you missed at the #highered Content Conference #hec14

Check out the Storified round-up of what was said and done during this 3-hour online conference – now available on-demand if you missed it!
- Categories: Conferences and Content Strategy.
- Tags: Higher Ed News.