Higher Ed Experts

Google Analytics is very powerful, and easy to get distracted in minutia. This course helps you focus on the measurable outcomes that you can easily tie to institutional goals. So, if your website is the “front door” to the institution, it’s possible to connect web actions to goals.

Overall the online conference was very useful and insightful–very convenient to be able to login remotely to access the wealth of information.

Overall, the conference was good. It’s valuable to hear that other institutions are faced with the same challenges and learning the ways they are trying to address them.

I learned a great deal of information that helped and will help me create a successful Social Media Campaign.