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It was informative and helpful to hear and see firsthand experiences and lessons learned.
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This course helped me catch the ear of upper management by teaching me how to use concrete data to justify large scale web site initiatives. It demonstrated to them that website improvements go far beyond aesthetics.
Michael Sapiro, Online Marketing Specialist
at Mercy College of Health Sciences (IA)
Web Analytics for Higher Ed Course Alum -
Good format, strong presenters. The time flew by!
Kristen Smarr, MU College of Agriculture, Food and Natural Resources,
Higher Education Social Media Conference Alum -
The Web Analytics for Higher Ed (WAHE) course forced me to dive in and actively work through development of expertise in Google Analytics. From segments to goals to campaigns to dashboards, I’m coming away with a comprehensive understanding of best practices related to higher education.
Sacha Turpin, Georgia State University,
Laura Huff, Winston-Salem State University,
The Web Analytics for Higher Ed (WAHE) course forced me to dive in and actively work through development of expertise in Google Analytics. From segments to goals to campaigns to dashboards, I’m coming away with a comprehensive understanding of best practices related to higher education.
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