Higher Ed Experts

This course took a program with a rather intimidating interface and made it easier for me to understand what I was seeing. I am now able to look past the interface and dive into the analysis of the data without hesitation.

I certainly do recommend this course. I learned exactly what I was looking for: how to apply a higher education mindset to specific, relevant strategies and practical data analysis using Google Analytics. As I have often found in the higher ed web community, there is a lot of value in the peer discussions. We are all dealing with similar (some time the same!) issues. Advice and suggestions abound.

I found this course valuable, because of how directly it applied to my work. Each week there was something that I immediately began applying to my daily tasks. Sometimes it was just a small detail or fact, other times it was a completely new process for writing certain types of content. But each week’s lesson gave me greater proficiency and skill in my work. I’ve already recommended the course to the other writers in my department.

The curriculum in this social media marketing course is relevant and well selected for the level of the course. This is a serious and concentrated course, not fluff, and it helped me learn the topic in a short time. The interaction with the instructor tied all of the resources together in a meaningful way. It was 100% worth the cost.