Tips for Better Higher Ed Content: Using Emotion and Keywords to Spark Creativity in Headline Writing

Higher Ed story time for (emotional) humans and (search) bots alike Ah, the testimonial! The tried-and-true method of storytelling that while seemingly tired, remains one of the most effective ways to share the student experience with your audiences. Storytelling in higher education is not a new concept, but sometimes our formula for telling stories can […]

Higher Ed Professor Corie Morell Martin

Terrific course! Provides the framework needed to strategically plan and implement effective social media marketing for higher ed.

Thomas Minnefor. Thomas Minnefor, Higher Ed Web Manager at Rutgers-Camden
Social Media Marketing for Higher Ed Course Alum

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