This was a great introduction for someone that can’t get the necessary resources/support through their own campus technology department that manages Google Analytics.
I would recommend this course to anyone who wants to improve their social media skills. You’ll gain new insights and also new knowledge from other students in the class.
I found the course tremendously valuable. Obviously I learned new techniques to more fully utilize Google Analytics, but the course is much more than a practical “how-to” guide. The focus on KPIs and their connection to an institution’s goals and objectives was the most enlightening. This focus aided me in developing a strategic mindset with regards to the use of web analytics.
Though some sessions weren’t particularly relevant to me, this conference did what any successful professional conference does: got the juices flowing. The speakers gave me resources to look up, ways to experiment, platforms to investigate, and—most importantly—inspired new ideas of my own that I can implement immediately.