4 Things I’ve Learned Teaching Social Media Measurement for #HigherEd

Measuring the Impact of Teaching Measurement 😉 I’ve been teaching the Higher Ed Experts’ social media measurement class for two years. Dozens of students from three countries, working in functional areas including admissions, alumni affairs, career services, development, marketing and communications, and academic program management, have devoted four weeks to improve the measurement of their […]

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I highly recommend this SEO course! It has provided me the expert knowledge required to effectively develop and maintain PPC/CPC campaigns — incorporating SEO techniques, social media and analytics. Not only that, the timely real-world tips and insights provided by the reference material have opened my eyes on the impact search engine marketing plays on higher education. This course is worth it!


Frank Torres. Frank Torres, Web Developer at New Mexico State University (NM)

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