The Web Writing in Higher Education course was incredibly helpful in improving my skills as a higher ed communications professional. The format allowed for varied learning styles through video, text and hands-on instruction. The assignments were challenging but so beneficial, and nearly every assignment I’m actually hoping to use word for word (well, as close as I can get to it) as we move forward with redesigning our website. I can’t say enough great things about this course. Oh, and make sure you read the entire textbook, cover to cover. It’s amazing.
The Higher Ed Social Media Conference allowed us to hear from peers and experts across higher education social media while also enabling discussions with our campus team to see how ideas could be applied to our environment. Win-Win.
It’s great to hear about content strategy and tactics from other higher ed institutions. So often webinars and conferences are focused on those working in the corporate world, and while it’s nice to see what others outside of our industry are doing, learning from your higher ed peers (especially those facing similar resource constraints) is incredibly valuable.