We enjoyed the quick hits of ten minute sessions, enough to get ideas but not more than what can be absorbed in one sitting. The two minutes in between sessions gave my group a chance to talk about what bubbled to the top for each of us in each session.
This course is very interesting and definitely starts one on the path of becoming a GA ninja. It made me realize the importance of reporting data that is meaningful to decision making, not just reporting data for data’s sake! I will never again present lengthy analytical reports providing data that was amazing to me (and probably to me alone), as this doesn’t help influence decision making.
I recommend this course for anyone interested in expanding their knowledge of social media marketing. I saw almost immediate results as I implemented ideas from the course and from my course mates into my work!
It was great for generating actionable ideas and touching base with best practices. Loved the breaks in between sessions to brainstorm.