Tips for Better Higher Ed Content: Using Emotion and Keywords to Spark Creativity in Headline Writing

Higher Ed story time for (emotional) humans and (search) bots alike Ah, the testimonial! The tried-and-true method of storytelling that while seemingly tired, remains one of the most effective ways to share the student experience with your audiences. Storytelling in higher education is not a new concept, but sometimes our formula for telling stories can […]

Higher Ed Professor Corie Morell Martin

As the Director of Marketing, with a Social Media Coordinator reporting to me, it was really eye opening to see how other universities are utilizing all the different social media channels. I hope to expand on some of the ideas and lessons learned to see how they could be implemented on our campus.

Stephanie Malloy, University of Northwestern Ohio. Stephanie Malloy, University of Northwestern Ohio,
Higher Education Social Media Conference Alum

Classes Starting Soon

Social Media Marketing Course

Social Media Marketing for Higher Ed Course

Higher Ed Website Analytics Course

Web Analytics for Higher Ed Course

Social Media and Web Writing Course

Web Writing for Higher Ed Course

Higher Ed Social Media Analytics Course

Social Media Analytics for Higher Ed Course

Higher Ed Social Media Conference on-demand

Higher Education Social Media Conference

Higher ed web content analytics course

Content Analytics for Higher Ed Course

2019 Higher Ed Analytics Conference

Higher Education Analytics Conference

2019 Higher Ed Content Conference

Higher Ed Content Conference

2019 Higher Ed Websites Conference

Higher Ed WEBSITES Conference


Latest tweets

#HIGHERED #HESM Job Alert for a Social Media and Digital Content Specialist in Manchester, NH #casesmc #eduweb19โ€ฆ https://t.co/Ov5eTgxVQf
#HIGHERED #HESM Job Alert in Dartmouth, NH for a Social Media Producer Salary range: $45 K to $55K Great opportuniโ€ฆ https://t.co/xm6EGaot48
Thanks for having us #PSEWEB with the "remote" scholarship drawing ๐Ÿ‘๐ŸŽ If attendees are interested in taking a courโ€ฆ https://t.co/4OZp8Aw1Y0
Congrats, Raquel and Jesse! ๐Ÿ‘๐Ÿ‘๐Ÿ‘ If your presentation was as good as Raquel's blog posts, we're sure #PSEWEB attendโ€ฆ https://t.co/haZGwWatIB
Congrats, @KristaBoniface and @lilight ๐Ÿ‘๐Ÿ‘๐Ÿ‘! #pseweb https://t.co/gv4GgP7uSF