Great content, very relevant. And, thankfully along the way we are building things we can actually use!
Mark Ward, Web Application Developer
at Bay of Plenty Polytechnic (New Zealand)
Very informative and motivational session. I’ve walked away with a number of ways to improve my web and social media reporting.
In four weeks, I gained the resources and knowledge I was seeking to create an effective social media measurement program. The course has you apply what you learn to your current situation teaching and training you along the way. I gained so much from the instructor feedback and the discussions with my classmates. I now have a solid framework from which to build my social media measurement platform.
A great conference to share ideas and challenges with those who are in the trenches, creating content, calculating ROI and championing the use of social media at the university level.
I would recommend this course to anyone! I learned how to define my social media goals and how to measure our successes. This course has also helped me talk about the importance of measurement with my colleagues.
Jes Scott, University of Victoria,
Trent Miles, Culver Academies,
Libby Dilling, MIT Sloan School of Management,
Jeremy Martin from University of Cincinnati,
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