Dr. Corie Morell Martin, Director of Web Services & Digital Marketing - Western Kentucky University
A professional writer and communicator, Dr. Corie Morell Martin has served as the Director of Web Services and Digital Marketing for Western Kentucky University since 2008. Her career spans more than two decades in journalism, advertising, media relations, web services and marketing. She began her career at WKU as the first ever social media recruiter for the Office of Admissions, before moving into her current role with WKU Public Affairs, where she has led award-winning website redesign efforts, unique social and digital media initiatives, and major marketing outreach campaigns.
A frequent speaker at conferences, events (HighEdWeb, eduWeb, Ruffalo Noel-Levitz NCSRMR, NACAC, AASCU, and Higher Ed Social Media and Content conferences for Higher Ed Experts), and a contributor to higher ed publications, Dr. Martin shares best practices in social media, collaborative content strategies, and innovative outreach solutions.
She is a professor of social media and advanced marketing for the Department of Marketing and the MBA Program at the WKU Gordon Ford College of Business. She holds a BA in Communication, an MA in Organizational Management, and an Ed.D. in Postsecondary Educational Leadership.
She is the newest member of the Higher Ed Experts faculty, teaching the 4-week online course on Social Media and Web Writing for Higher Ed, a course she also completed.