Crystal Bennett, Web Content Developer at Clemson University

Crystal started her career as a journalist, but defected to higher education five years ago. As the web content developer for Clemson University, she drives the marketing content on the University’s marketing pages and uses her storytelling skills to tell the Clemson story via Clemson.edu. Three years ago, Crystal and her coworkers embarked on a journey to be different, to be bold and create a top-level marketing website specifically focused on the University’s 80+ majors. The project just took home the Case III Grand Award for a website/microsite for recruitment.