Mike Petroff, Associate Director of Digital Content Strategy - Harvard University

Mike Petroff is a digital content strategist at Harvard University. He supports the strategy, creation, and curation of content for Harvard University’s main web properties and associated sites. He also plays a primary role in managing the vision for and delivery of the University’s digital and social media presence.

Prior to joining Harvard, Mike was the Web and Enrollment Technology Manager at Emerson College, where he led web marketing and online recruitment efforts for undergraduate and graduate admission. While at Emerson, Mike chaired the Social Media Group, working with about 20 other staff members from a broad range of campus departments to establish the College’s social media presence. Emerson College’s social media presence was ranked as a top school nationally by both StudentAdvisor.com and USA Today College.

Mike earned a bachelor’s degree in communications from Rowan University and a master’s degree in media arts from Emerson College.