Higher Ed Experts

I would definitely recommend the course. You will learn about a lot of tools to help you get organized for social media/web writing as well as learn best practices.

A really effective use of professional development time & budget. Easy to attend, and good information.

I highly recommend this SEO course! It has provided me the expert knowledge required to effectively develop and maintain PPC/CPC campaigns — incorporating SEO techniques, social media and analytics. Not only that, the timely real-world tips and insights provided by the reference material have opened my eyes on the impact search engine marketing plays on higher education. This course is worth it!

This course is a great option for anyone in need of a formal introduction to Google Analytics or additional ways to leverage web analytics beyond basic page views and visit counts.