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I really enjoyed this course and learned a lot. I especially appreciate the format — it drove me to push myself and to connect with classmates.
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Great class, goes beyond the basics. Participants get much more out of this class than just a webinar or conference. Individuals taking the courses should have a writing background. Web delivery if course was great.
Beth Miller, Director of Communications and Social Media Outreach
at Keystone College
Web Writing for Higher Ed Course Alum -
The presentations offer smart lessons for using Google Analytics. More importantly, they provide opportunity and context for reflection on my institution’s own marketing goals.
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I was able to take what I was learning from the course and immediately apply it to scenarios in our Institute. It gave me fuel to argue for goal-setting, campaign-tracking, implementing event-tracking and making other needed changes. It gave me other valuable insights into our websites which I hope to apply.
Anita Schaepe, Web Editor, Information Architect & Content Specialist
at University of Nebraska - Lincoln
Web Analytics for Higher Ed Course Alum
Garrett Riddle, Whitworth University,
Brian Clark, RISD,
I was able to take what I was learning from the course and immediately apply it to scenarios in our Institute. It gave me fuel to argue for goal-setting, campaign-tracking, implementing event-tracking and making other needed changes. It gave me other valuable insights into our websites which I hope to apply.
Anita Schaepe, Web Editor, Information Architect & Content Specialist
at University of Nebraska - Lincoln
Web Analytics for Higher Ed Course Alum
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