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Virtual Celebrations for the Class of 2020 This week’s Higher Ed Experts’ Talk & Learn was a 54-min panel discussion among 4 social media professionals on the virtual celebration for the Class of 2020 their respective schools put together:Carly McCarthy (UCF)Philip Jones (UNC Chapel Hill)Tyler Thomas (UNL)Jamila Walker (ODU Resources & templates UNC Chapel Hill’s […]

30 Min Commencement Lessons Sq
  • We assembled a group of interested web and marketing pros from across our large campus because it was a webinar directed at higher education. We can learn a lot more from our colleagues than we can from big consumer marketers, and that was refreshing. Nice work!

    Harry Hayward, University of Washington. Harry Hayward, University of Washington,
    Higher Education Analytics Conference Alum
  • I would definitely recommend this hands-on class to anyone working in higher education who has a basic knowledge of Google Analytics, but wants to be able to use it more effectively. The projects were designed to be immediately applicable to my job. I have shared information I learned about campaign tracking with staff who are excited to be able to track the progress of their marketing efforts through Google Analytics. I have also already used some of my new-found knowledge to create reports which will show us where we need to make adjustments to our website so that it is a more effective marketing tool. The instructor was very knowledgeable and responsive to questions, and the ability to share experiences in the discussion area with staff from other higher education institutions was invaluable.

    Lisa Dael, Ohio University. Lisa Dael, Ohio University,
    Web Analytics for Higher Ed Course Alum
  • The conference was very well organized. It covered all parts of social media specialized for universities and higher education institutes.

    Ngan Huynh, RMIT University in Vietnam. Ngan Huynh, RMIT University in Vietnam,
    Higher Education Social Media Conference Alum
  • HESM14

    I found the conference thought provoking, it got everyone in the group thinking of ways we could utilize some of the ideas presented on our campus.

    Lori Nidoh from The University of Scranton. Lori Nidoh from The University of Scranton,
    HESM14 Attendee

HESM14

I found the conference thought provoking, it got everyone in the group thinking of ways we could utilize some of the ideas presented on our campus.

Lori Nidoh from The University of Scranton. Lori Nidoh from The University of Scranton,
HESM14 Attendee

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