Tips for Better Higher Ed Content: Using Emotion and Keywords to Spark Creativity in Headline Writing

Higher Ed story time for (emotional) humans and (search) bots alike Ah, the testimonial! The tried-and-true method of storytelling that while seemingly tired, remains one of the most effective ways to share the student experience with your audiences. Storytelling in higher education is not a new concept, but sometimes our formula for telling stories can […]

Higher Ed Professor Corie Morell Martin

The experience was very beneficial for our Director of Web Development, just a bit too technical for some of our other team members. We only have 1 staff member solely dedicated to the website – the rest of us are support personnel.

Stephanie Malloy, University of Northwestern Ohio. Stephanie Malloy, University of Northwestern Ohio,
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