How Digital Analytics can Help Higher Ed Marketing and Communications Leaders

“Ah, if only higher ed decision makers understood a bit more the power of digital analytics instead of ignoring it or fearing it…” I’ve heard a version of this wish expressed by digital professionals SO many times over the years that I decided to ask your 12 higher ed colleagues on the program of the […]

How Higher Ed Leaders Can Use Analytics
  • This course has been great. I learned so much that I can put immediately to use, and the instructor provided a great deal of valuable feedback. I am much more confident in my web writing and have valuable tools that I can continue to use.

    Maria Giggy, Michigan State University. Maria Giggy, Michigan State University,
    Web Writing for Higher Ed Course Alum
  • This course was a great way to help those of us trained as news writers to learn how to adjust our copywriting to the needs of the web and social media.

    Steve Sefchik, Lorain County Community College. Steve Sefchik, Lorain County Community College,
    Web Writing for Higher Ed Course Alum
  • This was my first Higher Ed Experts conference, and I am very pleased. The conference provided quite a bit of useful insight and helpful information that I will be able to implement in the web content and social media strategy of my school.

    Erin Faulk, Washington & Jefferson College. Erin Faulk, Washington & Jefferson College,
    Higher Ed Content Conference Alum
  • The course is time-intensive. The course may be helpful for others who want to learn how to write web content, learn about optimizing pages for search engines, and to some extent writing for social media. I would recommend this course for web writers or individuals who manage web pages and social media.

    Jo Gambosi. Jo Gambosi, Communication & Marketing Coordinator at A.T. Still University of Health Sciences
    Web Writing for Higher Ed Course Alum

The course is time-intensive. The course may be helpful for others who want to learn how to write web content, learn about optimizing pages for search engines, and to some extent writing for social media. I would recommend this course for web writers or individuals who manage web pages and social media.

Jo Gambosi. Jo Gambosi, Communication & Marketing Coordinator at A.T. Still University of Health Sciences
Web Writing for Higher Ed Course Alum

Classes Starting Soon


Higher Ed News

  • No items.
  • Higher Ed Jobs

  • No items.
  • Latest tweets

    Our twitter feed is unavailable right now. Follow us on Twitter