Higher Ed Experts

It’s really easy to fall into the trap of underestimating the importance of strong social media objectives. Too often we post content ‘just because’, without it feeding into a wider strategy. This course forces you to examine your social media programme and properly think about the reasons you publish certain types of content and how you can measure success. It’s definitely encouraged me to develop social media objectives that are more strategic and will benefit the wider university.

I really enjoyed the format, the sessions were short but extremely informative. It was great hearing about a wide variety of topics and the conference flew by. Well worth the registration fee!

I recommend this course. I’ve tried to keep up on my own with blogs, articles, conferences, etc, but this course curates the best resources and presents them in an organized manner so that I was able to get the most out of them. A great learning experience!

I came away from this conference inspired and excited to put some great new ideas to work!