Top Insights on Email & Text for #HigherEd from the 2019 Student E-Expectations Survey [Exclusive]

Exclusive Preview of the 2019 Student E-Expectations Survey in 4 Parts The results of the 2019 Ruffalo Noel-Levitz survey on the E-expectations of high school seniors, juniors and sophomores (n=900) will be officially released on July 24. This year again I got early access to the results of this survey – before anybody else – […]

2019 Higher Ed Marketing Email Text Data
  • Not only did I expand my education, but I’ve become more confident using Google Analytics.

    Hannah Wareham, Holyoke Community College. Hannah Wareham, Holyoke Community College,
    Web Analytics for Higher Ed Course Alum
  • The social media marketing course is work, but it helps you grasp a large number of concepts and learn how to enact them in your day-to-day work experiences —and, more importantly, how to integrate them in the long run.

    Emily Mayock,Case Western Reserve University. Emily Mayock,Case Western Reserve University,
    Social Media Marketing for Higher Ed Course Alum
  • I recommend this course to anyone who needs help pulling together all the disparate pieces of the measurement and reporting process into a coherent strategy. You’ll learn how to align your digital goals with institutional priorities, how to set up for proper measurement, how to establish clear KPIs and measurement goals, how to analyze your data, and how to interpret and present results to show meaning and value to people various levels at your institution. You’ll also finish the course with a strategic framework for measurement using real-world data that you can tweak and reuse for the future. If you put the effort in, this course is well worth it!

    Rebecca Larson, Wheaton College (IL). Rebecca Larson, Wheaton College (IL),
    Advanced Digital Analytics for Higher Ed Course Alum
  • I was able to take what I was learning from the course and immediately apply it to scenarios in our Institute. It gave me fuel to argue for goal-setting, campaign-tracking, implementing event-tracking and making other needed changes. It gave me other valuable insights into our websites which I hope to apply.

    Anita Schaepe. Anita Schaepe, Web Editor, Information Architect & Content Specialist at University of Nebraska - Lincoln
    Web Analytics for Higher Ed Course Alum

I was able to take what I was learning from the course and immediately apply it to scenarios in our Institute. It gave me fuel to argue for goal-setting, campaign-tracking, implementing event-tracking and making other needed changes. It gave me other valuable insights into our websites which I hope to apply.

Anita Schaepe. Anita Schaepe, Web Editor, Information Architect & Content Specialist at University of Nebraska - Lincoln
Web Analytics for Higher Ed Course Alum

Classes Starting Soon


Higher Ed News

  • No items.
  • Higher Ed Jobs

  • No items.
  • Latest tweets

    Our twitter feed is unavailable right now. Follow us on Twitter