Higher Ed Experts

The format of the conference was spot on. It provides you with just enough information to make an impression but not enough information to leave you overwhelmed.

This course has forever shifted the way I look at my role, not just as a social media manager, but as a professional.
I have learned skills in this class that go well beyond understanding metrics and measurement and will help shape the way I do whatever job I find myself in, no matter the industry. This course is a must for people working in any type of social media manager/digital strategy role in higher education; you won’t find anyone better than Liz Gross to show you the ropes.

This course has been great. I learned so much that I can put immediately to use, and the instructor provided a great deal of valuable feedback. I am much more confident in my web writing and have valuable tools that I can continue to use.

The conference was a convenient way for me to share a social media-focused conference with my institution’s social media team and hit on enough topics to touch on most of their areas. It will also provide the attendees and shared experience to refer to in future conversations.