Higher Ed Experts

Measuring social media for small (but mighty) #highered teams

What have you measured on social media lately? You should measure the performance of your social media efforts. You know it. We all know it. And, yet… You work hard to develop content, write posts, take great images, curate the voice of your social media accounts, build community and more. So, you want to know […]

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Advanced Web Analytics for Higher Ed Course

The course provides a very interesting introduction to advanced features of Google Analytics. The topics and techniques covered expand the metrics that tell the story of higher-ed digital marketing.

Thomas Minnefor, Web Manager, Rutgers Biomedical Health Sciences
Advanced Web Analytics for Higher Ed Course Alum
Higher Education Social Media Conference

Pace of presentations were spot-on; appreciated getting nuggets of wisdom.

Kimberly Stern, Colorado State University,
Higher Education Social Media Conference Alum
Higher Education Analytics Conference

This conference always refreshes my perspective on social media and gives me short, medium, long term take-aways.

Kyla Jardin, University of Victoria,
Higher Education Analytics Conference Alum
HESM14

I found the conference thought provoking, it got everyone in the group thinking of ways we could utilize some of the ideas presented on our campus.

Lori Nidoh from The University of Scranton,
HESM14 Attendee