Great crash course on social media management! Inspired many new ideas to bring to my team.
Google Analytics is very powerful, and easy to get distracted in minutia. This course helps you focus on the measurable outcomes that you can easily tie to institutional goals. So, if your website is the “front door” to the institution, it’s possible to connect web actions to goals.
I would highly recommend this course to anyone who has a passion for Higher Ed Marketing. The insights, structure and collaborative nature of the class made it a high impact experience that will surely elevate the quality of my social strategy and practices as I move forward in the field.
A little overwhelmed with the amount of information but excited about the possibilities going back to my team.
A little overwhelmed with the amount of information but excited about the possibilities going back to my team.
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