Watch “Plans B for Commencement” and register for weekly free “Talk & Learn” on Fridays

Going with Plan B for Graduation Day Last week at the live Friday Free Higher Ed Experts’ Talk & Learn, Christine DeHahn Pass (Purdue University) and Jon McBride (BYU) presented a 14-minute session on “Going with Plan B for Graduation Day” in 2 parts:“Planning an on-demand commencement”“Celebrating the Class of 2020 — differently” We’ve also […]

30 Min Commencement Plans Sq
  • This course is a fantastic introduction to social media for anyone working in the higher education sector. The assignments are interactive and interesting, and force you to apply the knowledge gained from the week to your assignment. It also gives you access to articles about social media use in the higher education space that would be otherwise difficult to find. These are a great resource for future reference. The instructor is dedicated and open to new ideas. She never criticises, but offers constructive advice. I’d recommend this course to anyone interested in improving their abilities in social media marketing.

    Laura Rigby. Laura Rigby, E-Marketing Officer at The University of New South Wales (Australia)
    Social Media Marketing for Higher Ed Course Alum
  • This course really helped me take my web analytics reporting to the next level. The materials were relevant and immediately useful, and the instructor provided very valuable feedback during the course. I would definitely recommend this course if you are fairly comfortable in your web analytics platform (Google Analytics, etc.) and want to learn how to apply statistical analysis to your data and get some great tips for building and formatting your marketing analysis reports.

    Rachael Kelly, Boise State University. Rachael Kelly, Boise State University,
    Predictive Web Analytics for Higher Ed Course Alum
  • If you are looking to understand how to establish a social media measurement and reporting system, this is a great way to get started.

    Brittney Boehm, Rutgers University Foundation and Alumni Association. Brittney Boehm, Rutgers University Foundation and Alumni Association,
    Social Media Measurement for Higher Ed Course Alum
  • I would recommend this course for beginning web writers or individuals who manage their college or department web pages and social media. In higher education, we often see administrative assistants and coordinators asked to take on web-related responsibilities. This would be a perfect course to do individually or in concert with the university’s marketing department.

    Sheri Lehman. Sheri Lehman, Interactive Marketing Specialist at Chapman University
    Web Writing for Higher Ed Course Alum

I would recommend this course for beginning web writers or individuals who manage their college or department web pages and social media. In higher education, we often see administrative assistants and coordinators asked to take on web-related responsibilities. This would be a perfect course to do individually or in concert with the university’s marketing department.

Sheri Lehman. Sheri Lehman, Interactive Marketing Specialist at Chapman University
Web Writing for Higher Ed Course Alum

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