Higher Ed Experts

I would recommend Web Writing for Higher Education to anyone involved in writing and working in a communication or marketing department. It gives great examples of changes that are simple to make but make a large difference in the readability and focus of your website and web content. The tools provided toward the end of the course for content templates can be especially practical for certain kinds of content that are often repeated.

It’s a great opportunity to verify where your strengths and weaknesses are, get new ideas and a few takeaways to fill in the gaps.

The conference was great and opened up my mind and my colleagues minds to new ideas we can implement on our campus. We’re excited to put these ideas into motion.

We assembled a group of interested web and marketing pros from across our large campus because it was a webinar directed at higher education. We can learn a lot more from our colleagues than we can from big consumer marketers, and that was refreshing. Nice work!