Higher Ed Experts

The conference format is useful, easy, and fun because it allows people to come and go; get up and eat; check their email and phones; discuss the concepts immediately; and interact both with the speakers and with one another.

I would absolutely recommend this course. All the assignments were extremely relevant to my daily work, and the course helped me produce the building blocks for a broader digital strategy for our division.

This course has forever shifted the way I look at my role, not just as a social media manager, but as a professional.
I have learned skills in this class that go well beyond understanding metrics and measurement and will help shape the way I do whatever job I find myself in, no matter the industry. This course is a must for people working in any type of social media manager/digital strategy role in higher education; you won’t find anyone better than Liz Gross to show you the ropes.

Being able to explain the value of our social media work is important, and this course will help get you there!