starting Sep 28

Content Analytics for Higher Ed Course

Need to measure the impact of your higher ed content? This 4-week online course on Content Analytics for Higher Ed will help you track the performance of your content initiatives.

Higher ed web content analytics course
  • We use a lot of jargon in Human Resources, and the material isn’t always exciting. This course made me rethink organizing my written material so that it is a great deal more succinct and appealing to the reader who is just trying to get the facts, fast. I was worried the course wouldn’t be applicable to me since I’m not recruiting students, but it was!

    Alexandra Rebhorn. Alexandra Rebhorn, Communications Manager at University of Virginia
    Web Writing for Higher Ed Course Alum
  • This was an incredible course that has given me the tools – both tangibly and intellectually – to execute measurements that I intuitively knew were possible but just wasn’t equipped to execute. I’m so glad someone recommended this course to me, and now I’m happy to recommend it to others… even non-techies.

    Cindy Sabato. Cindy Sabato, Marketing and Advertising Coordinator at University of Rhode Island (RI)
    Web Analytics for Higher Ed Course Alum
  • Good ideas to apply to my own university! I liked the fast pace and variety of topics!

    Kelly Bennett from Miami University (Ohio). Kelly Bennett from Miami University (Ohio),
    Higher Education Social Media Conference Alum
  • This course contains tons of good information that can help you make the right decisions about your website. It opens the door to a world of valuable knowledge of your visitors’ wants and needs. But be prepared – it’s hard work, and you need to make time for learning!

    Petra Svensson. Petra Svensson, Web Strategist at Lund University
    Web Analytics for Higher Ed Course Alum

This course contains tons of good information that can help you make the right decisions about your website. It opens the door to a world of valuable knowledge of your visitors’ wants and needs. But be prepared – it’s hard work, and you need to make time for learning!

Petra Svensson. Petra Svensson, Web Strategist at Lund University
Web Analytics for Higher Ed Course Alum

Classes Starting Soon


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