12 Higher Ed Analytics Success Stories

Success breeds success. So, it’s always a great idea to get inspired by success stories from your peers, especially when it comes to digital analytics and measurement strategy in higher education. That’s why the 12 higher ed speakers of the 2020 Higher Ed Analytics Conference to share with us one of their biggest analytics success […]

12 Higher Ed Analytics Success Stories
  • Many thanks for your offering of the online course Writing for Social Media & the Web in Higher Ed! Within one week of earning my certificate, I am already working on an updated web plan for our entire online presence. Professor Michael and the course development team should be proud for making such real-world impact on your newly graduated students (and their higher ed homes)!

    Holly Bollinger. Holly Bollinger, Mizzou Online Marketing Specialist at Mizzou - University of Missouri
    Web Writing for Higher Ed Course Alum
  • There was a lot of great content that inspired new ideas for the attendees – it was definitely worth the investment of time and money 🙂 Thanks for putting on a nicely organized event.

    Wendy Fox, Boise State University. Wendy Fox, Boise State University,
    Higher Education Social Media Conference Alum
  • I had a really great experience, and all the sessions were what I expected. The polling feature in the new conferencing system was great.

    Emma Jamieson, Georgian College. Emma Jamieson, Georgian College,
    Higher Ed WEBSITES Conference Alum
  • I’ve been working in higher ed social media since the advent of Facebook pages, so I came into this course with a fair amount of experience. However, I’ve never felt like an “expert.” In the context of a social media focused position (I was formerly a public relations specialist a.k.a. jack of all trades at a small college), I feel much more immediacy for getting our university’s social media presence organized and intentional. And, now I can.
    This course helped ground me in strategy and assessment, which are the very elements necessary for impacting departmental and even institutional change. I would definitely recommend this course to anyone who wants to avoid “Can you post this?” status and become a true campus leader for social media.

    Allison O’Leary, Southern Connecticut State University. Allison O’Leary, Southern Connecticut State University,
    Social Media Marketing for Higher Ed Course Alum

I’ve been working in higher ed social media since the advent of Facebook pages, so I came into this course with a fair amount of experience. However, I’ve never felt like an “expert.” In the context of a social media focused position (I was formerly a public relations specialist a.k.a. jack of all trades at a small college), I feel much more immediacy for getting our university’s social media presence organized and intentional. And, now I can.
This course helped ground me in strategy and assessment, which are the very elements necessary for impacting departmental and even institutional change. I would definitely recommend this course to anyone who wants to avoid “Can you post this?” status and become a true campus leader for social media.

Allison O’Leary, Southern Connecticut State University. Allison O’Leary, Southern Connecticut State University,
Social Media Marketing for Higher Ed Course Alum

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