Author Archive

Tiffany Broadbent Beker, Director of Digital Marketing at William & Mary, is one of the 12 presenters of the 6th Higher Ed Social Media Conference. In this 4-question interview, Tiffany tells us about the plan for Facebook in 2019, a new tool, 3 higher ed social media accounts and an inspiring social media campaign idea. […]

In this week’s issue: College Website Photos, Instagram Story Highlights for Events, Admissions Website Redesign Help and more

I asked the 12 higher ed social media professionals who spoke at the 2018-2019 Higher Ed Social Media Conference (HESM18) to share 3 higher ed social media accounts they follow with envy. The resulting list featured the accounts of 31 different higher ed social media teams selected via this process. Everybody was allowed to include […]

Nicole Morell, Associate Director, Digital Marketing Strategy at MIT Alumni Association, is one of the 12 presenters of the 6th Higher Ed Social Media Conference. In this 4-question interview, Nicole tells us about the plan for Facebook in 2019, a new tool, 3 higher ed social media accounts and an inspiring social media campaign idea. […]

Dominique Benjamin, Digital & Social Media Coordinator forTAMU Enrollment Services, is one of the 12 presenters of the 6th Higher Ed Social Media Conference. In this 4-question interview, Dominique tells us about the plan for Facebook in 2019, a new tool, 3 higher ed social media accounts and an inspiring social media campaign idea. 1) […]

Jessica Stutt, Integrated Marketing Manager at University of New Brunswick, is one of the 12 presenters of the 6th Higher Ed Social Media Conference. In this 4-question interview, Jessica tells us about the plan for Facebook in 2019, a new tool, 3 higher ed social media accounts and an inspiring social media campaign idea. 1) […]

In this week’s issue:

In this week’s issue: Admissions, What’s so bad about marketing, Twitter Chronological feed and more

In this week’s issue: Instagram Stories in and out, Twitter audio, Jason Mraz Snapsynch with Longwood University, Facebook: Yes or No?

In this week’s issue: 4 ways to boost social media engagement, Twitter issue ads, YouTube fundraising tools, social media management