Author Archive

At Higher Ed Experts, we believe in the power of education.

That's why hundreds of higher ed marketers - your colleagues - and their institutions (universities, colleges and schools) have invested time and money in our trusted training programs. Our higher ed conferences and courses have helped them tackle today's and tomorrow's higher education marketing challenges.

Newsletter: #HECO18 Preview Day “Storify,” 12 #HigherEd Content Tools, International Gifts, #HESM Science, Snapchat & More

Newsletter: #HECO18 Preview Day “Storify,” 12 #HigherEd Content Tools, International Gifts, #HESM Science, Snapchat & More

In this week’s issue: Why attend the 2018 Higher Ed Content Conference, 12 Content Tools, Social Media for Solos and Science, etc.

Newsletter: Class of 2022, Higher Ed Digital Marketing Analytics Roadmap Findings, Web Trends, Snapchat, Facebook & Twitter Bots

Newsletter: Class of 2022, Higher Ed Digital Marketing Analytics Roadmap Findings, Web Trends, Snapchat, Facebook & Twitter Bots

In this week’s issue: how Duke welcomed the class of 2022, Snapchat, Facebook Analytica & How higher ed uses digital analytics

3 questions on content to great #highered pros to follow: Conny Liegl, Senior Designer – California Polytechnic State University

3 questions on content to great #highered pros to follow: Conny Liegl, Senior Designer – California Polytechnic State University

Conny Liegl, Senior Designer at California Polytechnic State University, is one of the 12 presenters of the 2018 Higher Ed Content Conference. In this 3-question interview, Conny tells us about the best content advice ever, content performance measurement and a favorite content tool. 1) What is the best advice you’ve ever been given when it […]

Newsletter: Social Media on Websites, Voice Search, Admit Rates,#HESM Channel Strategy, AI and UX Research

Newsletter: Social Media on Websites, Voice Search, Admit Rates,#HESM Channel Strategy, AI and UX Research

In this week’s issue: Social Media links on higher ed websites. UX Research, Channel Strategy and more

3 questions on content to great #highered pros to follow: Lindsay Nyquist, Director of Marketing & Communications – Fort Lewis College

3 questions on content to great #highered pros to follow: Lindsay Nyquist, Director of Marketing & Communications – Fort Lewis College

Lindsay Nyquist, Director of Marketing & Communications at Fort Lewis College, is one of the 12 presenters of the 2018 Higher Ed Content Conference. In this 3-question interview, Lindsay tells us about the best content advice ever, content performance measurement and a favorite content tool. 1) What is the best advice you’ve ever been given […]

3 questions on content to great #highered pros to follow: Amanda Waite, Creative Communications Director – University of Vermont

3 questions on content to great #highered pros to follow: Amanda Waite, Creative Communications Director – University of Vermont

Amanda Waite, Creative Communications Director at the University of Vermont, is one of the 12 presenters of the 2018 Higher Ed Content Conference. In this 3-question interview, Amanda tells us about the best content advice ever, content performance measurement and a favorite content tool. 1) What is the best advice you’ve ever been given when […]

Newsletter: Measuring Content Performance, #HigherEd Websites, 360 Videos, Heatmaps, Snap Maps & FB Analytica Probe

Newsletter: Measuring Content Performance, #HigherEd Websites, 360 Videos, Heatmaps, Snap Maps & FB Analytica Probe

In this week’s issue: Last call to present at the 2018 Higher Ed WEBSITES Conference, Facebook, Analytics, Instagram Algo Updates and More

3 questions on content to great #highered pros to follow: Danielle Sewell, Director of Marketing & Communications – Coker College

3 questions on content to great #highered pros to follow: Danielle Sewell, Director of Marketing & Communications – Coker College

Danielle Sewell, Director of Marketing & Communications at Coker College, is one of the 12 presenters of the 2018 Higher Ed Content Conference. In this 3-question interview, Danielle tells us about the best content advice ever, content performance measurement and a favorite content tool. 1) What is the best advice you’ve ever been given when […]

3 questions on content to great #highered pros to follow: Krista Boniface, Social Media Officer – University of Toronto

3 questions on content to great #highered pros to follow: Krista Boniface, Social Media Officer – University of Toronto

Krista Boniface, Social Media Officer at the University of Toronto, is one of the 12 presenters of the 2018 Higher Ed Content Conference. In this 3-question interview, Krista tells us about the best content advice ever, content performance measurement and a favorite content tool. 1) What is the best advice you’ve ever been given when […]

Newsletter: Present at the 2018 Higher Ed WEBSITES Conference, Love & #HESM Engagement, Measurement, Facebook Analytica & LinkedIn Video Filters

Newsletter: Present at the 2018 Higher Ed WEBSITES Conference, Love & #HESM Engagement, Measurement, Facebook Analytica & LinkedIn Video Filters

In this week’s issue: higher ed websites, love stories on social media, Facebook & Analytica, more