Author Archive

At Higher Ed Experts, we believe in the power of education.

That's why hundreds of higher ed marketers - your colleagues - and their institutions (universities, colleges and schools) have invested time and money in our trusted training programs. Our higher ed conferences and courses have helped them tackle today's and tomorrow's higher education marketing challenges.

Newsletter: Why #HECO17, Lessons Learned from 500 Students, #HigherEd Videos, Alums, Teens, Facebook Spaces and #HEWEB17

Newsletter: Why #HECO17, Lessons Learned from 500 Students, #HigherEd Videos, Alums, Teens, Facebook Spaces and #HEWEB17

In this week’s issue: A New Way To Connect With Friends In VR, Perfect Instagram Takeover,

Newsletter: Content, Visual Testing, Snapchat, CMS, Calendar, Stories vs. Feeds, Mastodon. #HESM

Newsletter: Content, Visual Testing, Snapchat, CMS, Calendar, Stories vs. Feeds, Mastodon. #HESM

In this week’s issue:

4 questions to great #highered pros to follow: Art Hill, Senior Manager of Digital Marketing – Ball State University

4 questions to great #highered pros to follow: Art Hill, Senior Manager of Digital Marketing – Ball State University

Art Hill, Senior Manager of Digital Marketing at Ball State University, is one of the 12 presenters of the 2017 Higher Ed Content Conference (the 4th edition!). In this 4-question interview, Art tells us about an exciting content project, a favorite tool, the place of SEO and shares a cool video with us. 1) What […]

4 questions to great #highered pros to follow: Conny Liegl, Senior Designer – California Polytechnic State University

4 questions to great #highered pros to follow: Conny Liegl, Senior Designer – California Polytechnic State University

Conny Liegl, Senior Designer at California Polytechnic State University, is one of the 12 presenters of the 2017 Higher Ed Content Conference (the 4th edition!). In this 4-question interview, Conny tells us about an exciting content project, a favorite tool, the place of SEO and shares a cool video with us. 1) What is the […]

Newsletter: 12 Popular Content Tools, #HESM Lessons Learned, Editorial Style, Twitter, Facebook and Snapchat New Features

Newsletter: 12 Popular Content Tools, #HESM Lessons Learned, Editorial Style, Twitter, Facebook and Snapchat New Features

In this week’s issue: Top Content Tools in Higher Ed, New Features at Facebook, Snapchat and Twitter, Editorial Style, Lessons Learned in Social Media Measurement for Higher Ed

4 questions to great #highered pros to follow: Lydia Anthony, Web Content Manager – Converse College

4 questions to great #highered pros to follow: Lydia Anthony, Web Content Manager – Converse College

Lydia Anthony, Web Content Manager at Converse College, is one of the 12 presenters of the 2017 Higher Ed Content Conference (the 4th edition!). In this 4-question interview, Lydia tells us about an exciting content project, a favorite tool, the place of SEO and shares a cool video with us. 1) What is the most […]

Newsletter: FaceChat Stories & SnapBook Filters, Snapchat Series, Giving Metrics, Why Share #HESM

Newsletter: FaceChat Stories & SnapBook Filters, Snapchat Series, Giving Metrics, Why Share #HESM

In this week’s issue: Facebook Stories, How people share and trust on social media, Snapchat Series and more

4 questions to great #highered pros to follow: Bill Zimmerman, Social Media Manager – Penn State University

4 questions to great #highered pros to follow: Bill Zimmerman, Social Media Manager – Penn State University

Bill Zimmerman, Social Media Manager at Penn State University, is one of the 12 presenters of the 2017 Higher Ed Content Conference (the 4th edition!). In this 4-question interview, Bill tells us about an exciting content project, a favorite tool, the place of SEO and shares a cool video with us. 1) What is the […]

4 questions to great #highered pros to follow: Lindsay Nyquist, Director of Digital Communication – Fort Lewis College

4 questions to great #highered pros to follow: Lindsay Nyquist, Director of Digital Communication – Fort Lewis College

Lindsay Nyquist, Director of Digital Communication at Fort Lewis College, is one of the 12 presenters of the 2017 Higher Ed Content Conference (the 4th edition!). In this 4-question interview,Lindsay tells us about an exciting content project, a favorite tool, the place of SEO and shares a cool video with us. 1) What is the […]

Newsletter: What’s your HEDMAR score, Podcasting, #HESM Giving Day, Present at #HEWEB17 and Analytics

Newsletter: What’s your HEDMAR score, Podcasting, #HESM Giving Day, Present at #HEWEB17 and Analytics

In this week’s issue: Higher Ed Digital Marketing Analytics Roadmap, Instagram Ads, Frontloading Content and more