Author Archive
At Higher Ed Experts, we believe in the power of education.That's why hundreds of higher ed marketers - your colleagues - and their institutions (universities, colleges and schools) have invested time and money in our trusted training programs. Our higher ed conferences and courses have helped them tackle today's and tomorrow's higher education marketing challenges.
4 questions to great #highered pros to follow: Jason Boucher, Social Media Manager – University of New Hampshire

Jason Boucher, Social Media Manager – University of New Hampshire, is one of the 12 presenters of the 2017 Higher Ed Content Conference (the 4th edition!). In this 4-question interview, Jason tells us about an exciting content project, a favorite tool, the place of SEO and shares a cool video with us. 1) What is […]
- Categories: Higher Ed Marketing News.
- Tags: HECO17 and Higher Ed News.
4 questions to great #highered pros to follow: Sofia Tokar, Web Writer – University of Rochester

Sofia Tokar, Web Writer at the University of Rochester, is one of the 12 presenters of the 2017 Higher Ed Content Conference (the 4th edition!). In this 4-question interview, Sofia tells us about an exciting content project, a favorite tool, the place of SEO and shares a cool video with us. 1) What is the […]
- Categories: Higher Ed Marketing News.
- Tags: HECO17 and Higher Ed News.
Newsletter: 12 Exciting Content Ideas, Slackbot, ROI, Facebook Messenger Day, #HESM Crowdfunding

In this week’s issue: LinkedIn Profile Photo, Social Media Strategy, Goals & Metrics, Great Content Ideas for Higher Ed
- Categories: Newsletter.
- Tags: Higher Ed News and Newsletters.
4 questions to great #highered pros to follow: Kelsey Seymour, Digital Marketing Manager – University of New Brunswick

Kelsey Seymour, Digital Marketing Manager at the University of New Brunswick, is one of the 12 presenters of the 2017 Higher Ed Content Conference (the 4th edition!). In this 4-question interview, Kelsey tells us about an exciting content project, a favorite tool, the place of SEO and shares a cool video with us. 1) What […]
- Categories: Higher Ed Marketing News.
- Tags: HECO17 and Higher Ed News.
Newsletter: Measuring What’s Important, Social at WVU, #HESM Listening, 4 FB Page Tricks, Data & Snapchat Geofilters

In this week’s issue: Beyond Vanity Metrics, Social Media for Research, Facebook Page Hacks and Social Listening for Higher Ed
- Categories: Higher Ed Marketing News and Newsletter.
- Tags: Higher Ed News and Newsletters.
4 questions to great #highered pros to follow: Joshua Dodson, Director of Digital Marketing – Bentley University

Joshua Dodson, Director of Digital Marketing at Bentley University, is one of the 12 presenters of the 2017 Higher Ed Content Conference (the 4th edition!). In this 4-question interview, Joshua tells us about an exciting content project, a favorite tool, the place of SEO and shares a cool video with us. 1) What is the […]
- Categories: Higher Ed Marketing News.
- Tags: HECO17 and Higher Ed News.
4 questions to great #highered pros to follow: Amy Grace Wells, Content Strategist/UX Researcher – Graceful Content

Amy Grace Wells, Content Strategist/UX Researcher at Graceful Content, is one of the 12 presenters of the 2017 Higher Ed Content Conference (the 4th edition!). In this 4-question interview, Amy Grace tells us about an exciting content project, a favorite tool, the place of SEO and shares a cool video with us. 1) What is […]
- Categories: Higher Ed Marketing News.
- Tags: HECO17 and Higher Ed News.
4 questions to great #highered pros to follow: Tony Dobies, Director of Social Media – West Virginia University

Tony Dobies, Director of Social Media at West Virginia University, is one of the 12 presenters of the 2017 Higher Ed Content Conference (the 4th edition!). In this 4-question interview, Tony tells us about an exciting content project, a favorite tool, the place of SEO and shares a cool video with us. 1) What is […]
- Categories: Higher Ed Marketing News.
- Tags: HECO17 and Higher Ed News.
Newsletter: Social Media Avatars, A/B Testing, Writing for Dollars, Instagram, Facebook Reactions & #HESM

In this week’s issue: How to use Instagram Albums Without Losing all your Followers, Social Media Ambassador, Social Media Avatars and More
- Categories: Higher Ed Marketing News and Newsletter.
- Tags: Higher Ed News and Newsletters.
4 questions to great #highered pros to follow: Liz Miller, College Senior – St. Lawrence University

Liz Miller, College Senior at St. Lawrence University, is one of the 12 presenters of the 2017 Higher Ed Content Conference (the 4th edition!). In this 4-question interview, Liz tells us about an exciting content project, a favorite tool, the place of SEO and shares a cool video with us. 1) What is the most […]
- Categories: Higher Ed Marketing News.
- Tags: HECO17 and Higher Ed News.