Author Archive

At Higher Ed Experts, we believe in the power of education.

That's why hundreds of higher ed marketers - your colleagues - and their institutions (universities, colleges and schools) have invested time and money in our trusted training programs. Our higher ed conferences and courses have helped them tackle today's and tomorrow's higher education marketing challenges.

3 questions to great #highered pros to follow: Ed Garabedian, Manager of Digital Analytics – Johnson & Wales University

3 questions to great #highered pros to follow: Ed Garabedian, Manager of Digital Analytics – Johnson & Wales University

Ed Garabedian, Manager of Digital Analytics – Johnson & Wales University, is one of the 12 presenters of the 2017 Higher Ed Analytics Conference (the 5th edition!). In this 3-question interview, Ed tells us about an interesting analytics challenge and a favorite Google Analytics before discussing what will make a big difference for higher ed […]


3 questions to #highered pros to follow: Karine Joly, Executive Director – Higher Ed Experts

3 questions to #highered pros to follow: Karine Joly, Executive Director – Higher Ed Experts

Executive Director at Higher Ed Experts, I’m one of the 12 presenters of the 2017 Higher Ed Analytics Conference (the 5th edition!). In this 3-question interview, I tell you about an interesting analytics challenge and a favorite Google Analytics before discussing what will make a big difference for higher ed analytics in 2017. 1) What’s […]


3 questions to great #highered pros to follow: Joshua Dodson, Director of Digital Marketing – Bentley University

3 questions to great #highered pros to follow: Joshua Dodson, Director of Digital Marketing – Bentley University

Joshua Dodson, Director of Digital Marketing at Bentley University, is one of the 12 presenters of the 2017 Higher Ed Analytics Conference (the 5th edition!). In this 3-question interview, Joshua tells us about an interesting analytics challenge and a favorite Google Analytics before discussing what will make a big difference for higher ed analytics in […]


HO! HO! HO! Get Ready for 2017 and Make Your #HigherEd & #HESM Team Jolly!

HO! HO! HO! Get Ready for 2017 and Make Your #HigherEd & #HESM Team Jolly!

What are your top professional goals for 2017? What do you need to learn to get there? As you know Higher Ed Experts is the only school focusing exclusively on digital professionals like you working in universities and colleges. Many institutions recognize the professionalism of certificate grads when it’s time to select candidates for promotions […]


Newsletter: Got a #HigherEd Holidays Video? #HEA17 Speakers, 5th Estate, Snapchat Recipes, #HESM & More

Newsletter: Got a #HigherEd Holidays Video? #HEA17 Speakers, 5th Estate, Snapchat Recipes, #HESM & More

In this week’s issue: WVU has taken on recipe video craze with new Snapchat campaign, 2017 Higher Ed Analytics Conference Line-up, The Rise of the Fifth Estate, What you missed at the 4th Higher Ed Social Media Conference and more.


Newsletter: Social Media Mascot, Instagram Live, Millennial Giving, Crisis Communication, #HESM

Newsletter: Social Media Mascot, Instagram Live, Millennial Giving, Crisis Communication, #HESM

In this week’s issue:


Newsletter: Digital Analytics, Social Media Research, Lifecycle, Snapchat Spectacles, Periscope, Twitter & More

Newsletter:  Digital Analytics, Social Media Research, Lifecycle, Snapchat Spectacles, Periscope, Twitter & More

In this week’s issue: How do Snap Spectacles work?, Social Media Update 2016, Present at the 2017 #highered Analytics Conference and more


3 questions to great #HESM pros to follow: Andrea Limas @aniLimas (University of San Francisco)

3 questions to great #HESM pros to follow: Andrea Limas @aniLimas (University of San Francisco)

Andrea Limas, Social Media Strategist at University of San Francisco, is one of the 12 presenters of the 4th Higher Ed Social Media Conference. In this 3-question interview, Andrea tells us a success story, shares the most difficult parts of the job and discusses the required skills to thrive as a higher ed social media pro.


Newsletter: Get Ready for 2017, #HigherEd Presidential Inauguration, #HESM Challenges, Metrics, RIP Vine, Prisma & More

Newsletter: Get Ready for 2017, #HigherEd Presidential Inauguration, #HESM Challenges, Metrics, RIP Vine, Prisma & More

In this week’s issue: Scenes from an Open House on campus, Get ready for 2017 with the Higher Ed Social Media Online Conference, 4 Digital Communication Tips for Presidential Inaugurations and More


3 questions to great #HESM pros to follow: Abby Meyer @abbyelisabeth25 (UNMC)

3 questions to great #HESM pros to follow: Abby Meyer @abbyelisabeth25 (UNMC)

Abby Meyer, Social Media Specialist at University of Nebraska Medical Center, is one of the 12 presenters of the 4th Higher Ed Social Media Conference. In this 3-question interview, Abby tells us a success story, shares the most difficult parts of the job and discusses the required skills to thrive as a higher ed social media pro.