Author Archive

At Higher Ed Experts, we believe in the power of education.

That's why hundreds of higher ed marketers - your colleagues - and their institutions (universities, colleges and schools) have invested time and money in our trusted training programs. Our higher ed conferences and courses have helped them tackle today's and tomorrow's higher education marketing challenges.

Newsletter: 360 FB Photo Success, UX Campus Culture, Social PR, Pokemon Go, #hesm Snapchat & Twitter Verified

Newsletter: 360 FB Photo Success, UX Campus Culture, Social PR, Pokemon Go, #hesm Snapchat & Twitter Verified

In this week’s newsletter issue: How PR Can Help with Social Media, Pokemon Training with UMSocial, Reaching +230K Facebook users organically with a 360-degree photo and More


Newsletter: Global Social Media, Facebook Live Tips, RWD, #HEWEB16, Twitter & More #hesm

Newsletter: Global Social Media, Facebook Live Tips, RWD, #HEWEB16, Twitter & More #hesm

What’s up in higher ed this week? Karine Joly has published a weekly email newsletter (on Wednesday mornings) since December 2008. Check out this week’s selection of articles, blog posts and news stories, carefully curated to help higher ed digital professionals like you keep up with what matters! Marketing Memos: Going Global with Social Media […]


Newsletter: Lazy #HigherEd? Videos, Snapchat Tricks, Web Redesign, Twitter Locations & #hesm Slowdown

Newsletter: Lazy #HigherEd? Videos, Snapchat Tricks, Web Redesign, Twitter Locations & #hesm Slowdown

In this issue: Who Said Higher Ed Digital Marketers & Communicators (YOU) Are Lazy?, 7 Video Tips That Still Matter, Secret Snapchat Tricks: Post an Entire Story at Once and more


Newsletter: Social Media Ambassadors, Branding Differentiation, Adult E-Expectations, Twitter & FB Video

Newsletter: Social Media Ambassadors, Branding Differentiation, Adult E-Expectations, Twitter & FB Video

What’s up in higher ed this week? Karine Joly has published a weekly email newsletter (on Wednesday mornings) since December 2008. Check out this week’s selection of articles, blog posts and news stories, carefully curated to help higher ed digital professionals like you keep up with what matters! Higher Ed Marketing Memos: Why Social Media […]


Newsletter: Starting from Scratch, CASE Award Winners, Snapchat Filters, Linkedin & Microsoft

Newsletter: Starting from Scratch, CASE Award Winners, Snapchat Filters, Linkedin & Microsoft

In this newsletter: Starting Social Media from Scratch, How to Write Fundraising Emails That Stand Out & Everything You Need to Know About Snapchat Geofilters (And How to Build Your Own)


Newsletter: #HigherEd Snapchat Tips & Tricks, Instagram API, Meeker Report, #HESM and More

Newsletter: #HigherEd Snapchat Tips & Tricks, Instagram API, Meeker Report, #HESM and More

Higher ed: It’s time to embrace Snapchat, On-Demand Snapchat Geofilters: First Experience, 36 Higher Ed Thoughts From Meeker’s Internet Trends Deck & More


Newsletter: (Un)Official SnapChat University Account, Commencement Tips, #HigherEd Brand, Instabiz, Periscope & #HESM

Newsletter: (Un)Official SnapChat University Account, Commencement Tips, #HigherEd Brand, Instabiz, Periscope & #HESM

From Unofficial Snapchat Account To Official University Success, 6 Tips to Up Your Commencement Game on Social Media & A Great College Brand That Works


Newsletter: #HigherEd Analytics Benchmarking & Success Stories, #HEWEB16 West, Crowfunding Data & #HESM

Newsletter: #HigherEd Analytics Benchmarking & Success Stories, #HEWEB16 West, Crowfunding Data & #HESM

Why Higher Ed Marketers Need to Understand Analytics, Higher Ed Analytics Benchmarking Project: 4 Insights on Higher Ed Websites, Crowdfunding Usage [STUDY] and More


Newsletter: #HESM Silo-darity, Alum Reunions, Facebook 360, Instagram Analytics & Content-First Prototyping

Newsletter: #HESM Silo-darity, Alum Reunions, Facebook 360, Instagram Analytics & Content-First Prototyping

Latest Higher Ed Marketing News: From Silo to Solidarity in 72 hours, 5 Alumni Reunion Ideas to Upgrade Your Game in 2016, Introducing Facebook Surround 360: An open, high-quality 3D-360 video capture system


Newsletter: #HigherEd Virtual Reality Trends, #HESM, Beacons, Real-Time Marketing, Periscope & Long Form

Newsletter: #HigherEd Virtual Reality Trends, #HESM, Beacons, Real-Time Marketing, Periscope & Long Form

Top 5 Virtual Reality Trends to Watch for Higher Ed Marketers, 5 Ways Universities Will Leverage Beacons, People actually do enjoy long reads on smartphones [STUDY] and More