Higher Ed Experts

I really enjoyed the format, the sessions were short but extremely informative. It was great hearing about a wide variety of topics and the conference flew by. Well worth the registration fee!

I highly recommend this course. There is a good amount of work associated with the course, if you truly want to complete all readings, videos, and assignments to the best of your ability. However, if you do put the time in and do all that’s asked of you, the result is incredibly rewarding. You come out with a very good understanding of web analytics and how to put analytics in motion.

The experience was very beneficial for our Director of Web Development, just a bit too technical for some of our other team members. We only have 1 staff member solely dedicated to the website – the rest of us are support personnel.

This course exceeded my expectations. So many of the modules were perfectly in tune with projects or challenges I was facing at work! I attended two higher ed conferences while taking the course, and the class material complemented and supported what I was hearing from other experts in the field. With the knowledge base and ideas I developed during this course, I am ready to lead the social media team at my institution in the transition toward using social media to influence behaviors and support business goals.