Fantastic class! Thorough, challenging, and immediately actionable.
This course really helped me take my web analytics reporting to the next level. The materials were relevant and immediately useful, and the instructor provided very valuable feedback during the course. I would definitely recommend this course if you are fairly comfortable in your web analytics platform (Google Analytics, etc.) and want to learn how to apply statistical analysis to your data and get some great tips for building and formatting your marketing analysis reports.
My approach to analytics has evolved with each successive week in the course. I’ve learned to use analytics to automate reports for data I used to spend days mining by hand.
This conference provided a nice overview of all of the things we need to be doing as a marketing department at a college. I enjoyed the short sessions. They sparked ideas for our team. Now it’s up to us to follow through.
This conference provided a nice overview of all of the things we need to be doing as a marketing department at a college. I enjoyed the short sessions. They sparked ideas for our team. Now it’s up to us to follow through.
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