Higher Ed Experts

The lessons and assignments are very focused and practical. Throughout the course I applied new tools and strategies to several real projects I’m already working on, and I shared my work with managers each week so that we can begin capitalizing on the coursework immediately.

I highly recommend this SEO course! It has provided me the expert knowledge required to effectively develop and maintain PPC/CPC campaigns — incorporating SEO techniques, social media and analytics. Not only that, the timely real-world tips and insights provided by the reference material have opened my eyes on the impact search engine marketing plays on higher education. This course is worth it!

A great conference to share ideas and challenges with those who are in the trenches, creating content, calculating ROI and championing the use of social media at the university level.

I highly recommend this course for anyone seeking professional development in social media marketing for higher education. I learned more through this class than from any conference or workshop I’ve attended in the past. You will gain insights that are both in-depth and practical. It is well worth the investment.