Higher Ed Experts

The conference helped to show me that we’re just scratching the surface of what we can do from an analytics perspective. It’s given us a lot to talk about what we can provide in the future for our organization.

It was very informative with excellent and very well-qualified speakers. It was a little more social-media heavy than I have need for in my own role but I learned some great tips and ideas to pass on to our social media people. 🙂

I’ve been working in higher ed social media since the advent of Facebook pages, so I came into this course with a fair amount of experience. However, I’ve never felt like an “expert.” In the context of a social media focused position (I was formerly a public relations specialist a.k.a. jack of all trades at a small college), I feel much more immediacy for getting our university’s social media presence organized and intentional. And, now I can.
This course helped ground me in strategy and assessment, which are the very elements necessary for impacting departmental and even institutional change. I would definitely recommend this course to anyone who wants to avoid “Can you post this?” status and become a true campus leader for social media.

I received so many new ideas, both from the presenters and from the Twitter back channel during the event. My challenge will be finding the time to put them into action, and deciding which to do first!