Higher Ed Experts

15 higher ed social media ideas to make college students wear masks on campus

Must-Have Masks on Most Campuses The back-to-campus plan might still be a work in progress (sometimes with a moving target) for some institutions of higher education, but, there’s no doubt that face-covering masks will be the new must-have Fall 2020 accessory on college campuses around the world. An incredibly large majority of the respondents in […]

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Web Analytics for Higher Ed Course

I found this course to be very hands-on and full of insights and tips on how to take Google Analytics reporting to the next level. Setting a goal for a higher ed site, developing KPI’s and making a dashboard are no longer a big mystery! I discovered very actionable insights that will improve our university’s web and social media marketing efforts. Highly recommended!

Julia Myers, Web Media Outreach Director at Chaminade University (HI)
Web Analytics for Higher Ed Course Alum
Web Analytics for Higher Ed Course

A great way to quickly learn how to use Google Analytics for marketing and recruitment. The time required for the readings and assignments was manageable given my workload, and the length of the class was just right. The assignments were all immediately applicable to my job and deliverable to my supervisor.
I can’t wait to now explore Google Analytics more on my own!

Mary Beth Fenlaw, NYU Steinhardt
Web Analytics for Higher Ed Course Alum
I had a positive, informative experience at the Higher Ed Social Media Conference. It’s great to hear what other colleges and universities are doing!

Kandace Taylor, OSU-Oklahoma City,
Attendee
Higher Ed Content Conference

Very interesting and informative. Provided much food for thought, and for exploring new approaches and methodologies.

Chris Shkuda, Adelphi University,
Higher Ed Content Conference Alum