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Our school doesn’t have a budget to hire a full time social media expert, so I volunteered to take the class to learn more about social media campaign planning. I had no idea just how much was involved in running a successful campaign. This course taught me how to run a campaign from start to finish.
Druann Dalton, West Virginia School of Osteopathic Medicine,
Social Media Marketing for Higher Ed Course Alum -
Yes, I would recommend this course to anyone who is working on a website for a higher education institution. Writing comes in many different forms and if your background isn’t completely marketing or web driven, this course can help you gain a better understanding of how users interact with your website and social media.
Heather Travaglini, Marketing Communications
at Walden University
Web Writing for Higher Ed Course Alum -
The HEOC19 conference gave me some great actionable ideas that I can hopefully turn into quick wins for our institution. It also helped my team by opening their eyes to the many ways we can be getting more out of the content we are producing.
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This was a fantastic course by Higher Ed Experts that allowed me to expand my knowledge on content and analytics.
Heather Fletcher, Content Strategist, University of West Florida,
Content Analytics for Higher Ed Course Alum
Cris Hay-Merchant, Bellevue University,
This was a fantastic course by Higher Ed Experts that allowed me to expand my knowledge on content and analytics.
Heather Fletcher, Content Strategist, University of West Florida,
Content Analytics for Higher Ed Course Alum
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