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I learned a lot of relevant information to my daily role as a communicator in higher ed. The presentations are concise and easy to digest with great key points that can be taken away and implemented immediately.
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The 4-week course ‘Web Analytics for Higher Ed’ taught me the basics of setting up KPIs, tracking codes, goals, funnels, campaigns, segments and dashboards. As a marketing executive, it was an excellent format to fit into my busy schedule and to exchange ideas with colleagues.
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It was very informative with excellent and very well-qualified speakers. It was a little more social-media heavy than I have need for in my own role but I learned some great tips and ideas to pass on to our social media people. 🙂
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HEW19
Great! Super well-organized and structured, which made it easy to tune in, and invite other colleagues to participate with me. Having the conference materials such as slide decks in advance was helpful, so we could reference them during the presentations.
Sophie Williams, Duke University,
HEW19 Attendee
Rebecca Biason, University of Toronto,
Laura Baldwin, Arcadia University,
John Olenick, SAIT,
HEW19
Great! Super well-organized and structured, which made it easy to tune in, and invite other colleagues to participate with me. Having the conference materials such as slide decks in advance was helpful, so we could reference them during the presentations.
Sophie Williams, Duke University,
HEW19 Attendee
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