Higher Ed Experts

I would recommend this course to any web writers working in a higher education institution. The course materials and assignments are engaging, and I received valuable feedback from my classmates and professor. From the first week of the course I started applying the skills I learned to my work. I believe I’m now a better web writer thanks to this class.

I highly recommend this course. There is a good amount of work associated with the course, if you truly want to complete all readings, videos, and assignments to the best of your ability. However, if you do put the time in and do all that’s asked of you, the result is incredibly rewarding. You come out with a very good understanding of web analytics and how to put analytics in motion.

Karine is a wonderful instructor and provides helpful constructive feedback. This course requires a moderate knowledge of social media platforms and is not for beginners. The course assignments are very intense–especially the first five weeks.

I’d definitely recommend the course to others. It gives you the knowledge to go beyond the basic metrics and start to understand how to dive into the data to make strategic decisions related to the web and other marketing efforts.