Higher Ed Experts

Terrific course! Provides the framework needed to strategically plan and implement effective social media marketing for higher ed.

I certainly do recommend this course. I learned exactly what I was looking for: how to apply a higher education mindset to specific, relevant strategies and practical data analysis using Google Analytics. As I have often found in the higher ed web community, there is a lot of value in the peer discussions. We are all dealing with similar (some time the same!) issues. Advice and suggestions abound.

I would recommend this course to all of my colleagues.
I was able to see my writing progress throughout the 4 weeks of the course and have already been applying the tactics learned to my web writing in my current role.

I enjoyed the conference. I thought that the short presentations were the perfect way to learn about a large number of topics in a short amount of time.