Higher Ed Experts

The conference was well paced with short and succinct presentations. Topics were chosen thoughtfully to cover different aspects of social media usage. Totally worth staying awake after midnight for 4 hours with my team to brainstorm and learn together.

Loved the 10 minute format! Very refreshing.
It gave a great range of topics and diversity in presenters (different countries, different types of institutions). It was well-organized and easy to set up on our end. Great job!

If you are looking to learn more about SEO, CPC, and Conversion Rate Optimization, as well as how they can be maximized by higher education institutions, then this is the course for you. Our instructor was extremely knowledgeable about core principles as well as best practices. The tools and methods identified during the course are things that will benefit you instantly through real world application. I even find myself accessing materials well beyond completion of the course! One of the best things about learning these techniques over several weeks through HigherEd Experts is that you also benefit from having others in the course in similar situations confronted with similar issues at various institutions across the globe. Plus, the Ask a Professor feature will help you get connected right away to your instructor. The overall guidance and advice is most helpful and actually something you can use for your institution’s long term benefit.

Helpful as a first-time attendee. I was able to get some good nuggets from a few presentations.