Archives: Higher Ed News
At Higher Ed Experts, we believe in the power of education.That's why hundreds of higher ed marketers - your colleagues - and their institutions (universities, colleges and schools) have invested time and money in our trusted training programs. Our higher ed conferences and courses have helped them tackle today's and tomorrow's higher education marketing challenges.
Newsletter: 25 Favorite #HESM Accounts, Make Social Inclusive, Mental Health, Good-Fit #HigherEd Job

In this week’s issue: Find out if your social media accounts made the list of these 25 favorite from the Higher Ed Social Media Conference speakers
- Categories: Higher Ed Marketing News and Newsletter.
- Tags: Higher Ed News and Newsletters.
4 questions to great #HESM pros to follow: Erika Forsack, Social Media Strategist – Virginia Commonwealth University

Erika Forsack, Social Media Strategist at Virginia Commonwealth University, is one of the 12 presenters of the 6th Higher Ed Social Media Conference. In this 4-question interview, Erika tells us about the plan for Facebook in 2019, a new tool, 3 higher ed social media accounts and an inspiring social media campaign idea. 1) Considering […]
- Categories: Higher Ed Marketing News.
- Tags: HESM18 and Higher Ed News.
#HESM 18 Instagram Story Takeovers: Follow your #highered social media colleagues for a day

From October 22 to November 6, 2018, the 12 speakers of the Higher Ed Social Media Conference take over Higher Ed Experts’ Instagram account. Follow their Instagram Stories – or catch them up as Instagram Highlights – to see higher ed social media at its best.
- Categories: HESM and Higher Ed Marketing News.
- Tags: HESM18, Higher Ed News, and Karine Joly.
4 questions to great #HESM pros to follow: Mary Jo Stockton, Director of Web and Social Content – Longwood University

Mary Jo Stockton, Director of Web and Social Content at Longwood University, is one of the 12 presenters of the 6th Higher Ed Social Media Conference. In this 4-question interview, Mary Jo tells us about the plan for Facebook in 2019, a new tool, 3 higher ed social media accounts and an inspiring social media […]
- Categories: Higher Ed Marketing News.
- Tags: HESM18 and Higher Ed News.
4 questions to great #HESM pros to follow: Tiffany Broadbent Beker, Director of Digital Marketing, UA – William & Mary

Tiffany Broadbent Beker, Director of Digital Marketing at William & Mary, is one of the 12 presenters of the 6th Higher Ed Social Media Conference. In this 4-question interview, Tiffany tells us about the plan for Facebook in 2019, a new tool, 3 higher ed social media accounts and an inspiring social media campaign idea. […]
- Categories: Higher Ed Marketing News.
- Tags: HESM18 and Higher Ed News.
Newsletter: College Website Photos, Events, Instagram Ads, FB Premiere, Stories & More #HESM

In this week’s issue: College Website Photos, Instagram Story Highlights for Events, Admissions Website Redesign Help and more
- Categories: Higher Ed Marketing News and Newsletter.
- Tags: Higher Ed News and Newsletters.
25 Favorite #HigherEd Social Media Schools Selected by #HESM Peers

I asked the 12 higher ed social media professionals who spoke at the 2018-2019 Higher Ed Social Media Conference (HESM18) to share 3 higher ed social media accounts they follow with envy. The resulting list featured the accounts of 31 different higher ed social media teams selected via this process. Everybody was allowed to include […]
- Categories: Featured and Higher Ed Marketing News.
- Tags: HESM18 and Higher Ed News.
4 questions to great #HESM pros to follow: Nicole Morell, Associate Director, Digital Marketing Strategy – MIT Alumni Association

Nicole Morell, Associate Director, Digital Marketing Strategy at MIT Alumni Association, is one of the 12 presenters of the 6th Higher Ed Social Media Conference. In this 4-question interview, Nicole tells us about the plan for Facebook in 2019, a new tool, 3 higher ed social media accounts and an inspiring social media campaign idea. […]
- Categories: Higher Ed Marketing News.
- Tags: HESM18 and Higher Ed News.
4 questions to great #HESM pros to follow: Dominique Benjamin, Digital & Social Media Coordinator – TAMU Enrollment Services

Dominique Benjamin, Digital & Social Media Coordinator forTAMU Enrollment Services, is one of the 12 presenters of the 6th Higher Ed Social Media Conference. In this 4-question interview, Dominique tells us about the plan for Facebook in 2019, a new tool, 3 higher ed social media accounts and an inspiring social media campaign idea. 1) […]
- Categories: Higher Ed Marketing News.
- Tags: HESM18 and Higher Ed News.
4 questions to great #HESM pros to follow: Jessica Stutt, Integrated Marketing Manager – University of New Brunswick

Jessica Stutt, Integrated Marketing Manager at University of New Brunswick, is one of the 12 presenters of the 6th Higher Ed Social Media Conference. In this 4-question interview, Jessica tells us about the plan for Facebook in 2019, a new tool, 3 higher ed social media accounts and an inspiring social media campaign idea. 1) […]
- Categories: Higher Ed Marketing News.
- Tags: HESM18 and Higher Ed News.