Archives: Higher Ed News

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What are your top professional goals for 2015? What do you need to learn to get there? As you know Higher Ed Experts is the only school focusing exclusively on digital professionals like you working in universities and colleges. Many institutions have started to recognize the professionalism of our grads when it’s time to select […]

What’s this benchmarking report? Higher Ed Experts, the online school for digital professionals working in universities, has conducted several research studies on the use of Web Analytics in institutions of higher education since 2010. In September 2014, Google Analytics launched 3 benchmarking reports allowing to compare the performance of your university website with its peers. […]

Qu’est ce que le Baromètre Higher Ed Experts? Centre de formation en ligne (en langue anglaise) pour les professionnels du digital travaillant dans les universités américaines et canadiennes, Higher Ed Experts conduit de nombreuses enquêtes sur l’utilisation, en milieu universitaire, des solutions d’analyse d’audience Internet en général et plus spécifiquement sur Google Analytics depuis 2010. […]

4th monthly Higher Ed Benchmarking Web Analytics Report After publishing reports with August 2014, September 2014 and October 2014 data, we’re happy to share the 4th report. Report methodology The data compiled for this monthly report was downloaded on December 2nd, 2014 from Google Analytics Benchmarking Reports. The compiled, scrubbed and analyzed data spans from […]

Julie Winch, Social Media Director at Emory University, is one of the 15 higher ed professionals who presented at the 2nd Higher Ed Social Media Conference (now available on-demand). Julie oversees the main Emory social accounts while conceptualizing and implementing the social strategy university-wide In this 3-question interview, Julie tells us about her most successful […]

We had the Higher Ed Social Media Conference Preview Day yesterday, more than 8 hours in total spent on rehearsals & technical checks with our 15 speakers. Check out this Storify to find out what the Higher Ed Social Media Conference will be about. [View the story “Why should your team attend the #HESM14 conference?” […]

Tiffany Broadbent Beker, Web Developer & Social Media Coordinator at College of William & Mary, is one of the 15 higher ed professionals who presented at the 2nd Higher Ed Social Media Conference (now available on-demand). Tiffany is in charge of social media at her school. In this 3-question interview, Tiffany tells us about her […]

Dan Zaiontz, Special Projects Coordinator & Marketing Professor at Seneca College, is one of the 15 higher ed professionals who presented at the 2nd Higher Ed Social Media Conference (now available on-demand). Dan is the author of an upcoming book about college presidents using social media, “#FollowTheLeader: Best Practices in Social Media for Higher Education […]

Andrew Smyk, Program Coordinator at Sheridan College, is one of the 15 higher ed professionals who presented at the 2nd Higher Ed Social Media Conference (now available on-demand). Andrew teaches at his institution and uses social media with prospective and current students. In this 3-question interview, Andrew tells us about his most successful initiative with […]