Web Analytics Programs for Better Higher Ed Marketing
At Higher Ed Experts, we believe in the power of education.That's why hundreds of higher ed marketers - your colleagues - and their institutions (universities, colleges and schools) have invested time and money in our trusted training programs. Our higher ed conferences and courses have helped them tackle today's and tomorrow's higher education marketing challenges.
Advanced Digital Analytics for Higher Ed Course
Do you want to measure the performance of your higher ed digital marketing initiatives and campaigns? If you have been using Google Analytics enough to be dangerous but want to go to the next level in your Analytics practice, this 4-week online course will help you learn more advanced analytics techniques to track the performance of your higher ed digital marketing or communications.
- Categories: Featured, Higher Ed Marketing, Upcoming, and Web Analytics.
- Course Type: Certificate Online Course.
- Course Length: 4-week.
- Difficulty Level: Advanced and Intermediate.
- Audience: Digital Analytics Professionals, Directors of Web Communications, Higher Ed Experts Analytics Course Graduates, Higher Education Marketers, IT Professionals, Online Marketing Specialists, Web Coordinators, Web Editors, and Web Managers.
Content Analytics for Higher Ed Course
Need to measure the impact of your higher ed content? This 4-week online course on Content Analytics for Higher Ed will help you track the performance of your content initiatives.
- Categories: Content Strategy, Featured, Higher Ed Marketing, Upcoming, Web Analytics, and Web Writing.
- Course Type: Certificate Online Course.
- Course Length: 4-week.
- Difficulty Level: Beginner and Intermediate.
- Audience: Digital Analytics Professionals, Directors of Web Communications, Higher Education Marketers, Magazine Editors, Marketing Professionals, Web Communication Coordinators, Web Content Contributors, Web Coordinators, Web Editors, Web Writers, and Writers.
Social Media Analytics for Higher Ed Course
Want to start measuring what matters in social media to get smarter with your higher ed marketing? Whether you want to optimize your higher ed social media content calendar or the engagement strategy on your Instagram, Facebook, Twitter and other school accounts, this 4-week certificate online course will guide you through the required steps to implement a sound social media measurement plan for your higher education institution.
- Categories: Higher Ed Marketing, Social Media, and Web Analytics.
- Course Type: Certificate Online Course.
- Course Length: 4-week.
- Difficulty Level: Beginner and Intermediate.
- Audience: Community Managers, Digital Analytics Professionals, Higher Education Marketers, Online Marketing Specialists, Social Media Directors, Social Media Marketing Managers, and Social Media Strategists.
Digital Measurement Strategy for Higher Ed Team Course
Not sure how you should measure your digital marketing initiatives, campaigns and efforts? If you’ve never taken the time to set up with your team your strategic plan to measure what matters, this affordable 4-week course for teams (2 to 5 people) will help you define your measurement strategic plan.
- Categories: Featured, Higher Ed Marketing, Upcoming, and Web Analytics.
- Course Type: Online Course For Teams.
- Course Length: 4-week.
- Difficulty Level: Beginner and Intermediate.
- Audience: Communication Directors, Community Managers, Digital Analytics Professionals, Directors of Web Communications, Higher Ed Web Professionals, Higher Education Marketers, Marketing Directors, Marketing Professionals, Online Marketing Specialists, Social Media Strategists, Web Communication Coordinators, Web Content Contributors, Web Coordinators, Web Editors, Web Writers, and Writers.
Web Analytics for Higher Ed Course
Need to get up to speed with Web Analytics for Higher Ed? Whether you have already attended several sessions about Analytics at higher ed conferences or are brand new to the world of Google Analytics, this 4-week online course will help you learn what you need to know and develop your Web Analytics skills through guided practice.
- Categories: Featured, Higher Ed Marketing, Upcoming, and Web Analytics.
- Course Type: Certificate Online Course.
- Course Length: 4-week.
- Difficulty Level: Beginner and Intermediate.
- Audience: Digital Analytics Professionals, Directors of Web Communications, Higher Education Marketers, Marketing Professionals, Online Marketing Specialists, Web Communication Coordinators, Web Coordinators, Web Designers, Web Developers, Web Editors, and Web Managers.
Higher Education Analytics Conference
Looking for real analytics solutions to real higher education marketing problems? The Higher Ed Analytics conference, now available on-demand, features a dozen of sessions from higher ed digital marketing and communications professionals working in institutions just like yours. This higher ed marketing conference is online and team-friendly.
- Categories: Conferences, Featured, Higher Ed Marketing, Upcoming, and Web Analytics.
- Course Type: On-Demand Training.
- Course Length: 15-session.
- Difficulty Level: Advanced and Intermediate.
- Audience: Digital Analytics Professionals, Higher Ed Experts Analytics Course Graduates, Higher Education Marketers, Marketing Directors, Marketing Professionals, Online Marketing Specialists, Publication Professionals, Social Media Directors, Social Media Marketing Managers, Social Media Strategists, Web Communication Coordinators, Web Content Contributors, Web Developers, Web Editors, Web Managers, and Webmasters.