Author Archive
At Higher Ed Experts, we believe in the power of education.That's why hundreds of higher ed marketers - your colleagues - and their institutions (universities, colleges and schools) have invested time and money in our trusted training programs. Our higher ed conferences and courses have helped them tackle today's and tomorrow's higher education marketing challenges.
Higher ed content talks with Jon-Stephen Stansel, Digital Media Specialist – University of Central Arkansas

Jon-Stephen Stansel, Digital Media Specialist at the University of Central Arkansas, is one of the 12 presenters of the 2019 Higher Ed Content Conference. In this 4-question interview, Jon shares with us thoughts on content creation process and measurement, interesting higher ed content and a favorite tool. 1) What does your content creation process look […]
- Categories: Higher Ed Marketing News.
- Tags: HECO19, Higher Ed Marketing, and Higher Ed News.
Newsletter: #HigherEd Websites Proposals, HECO19 Program, Analytics Q&A, Vertical Video and AI Chatbots

In this week’s issue: AI chatbots in higher ed, Web Accordions UI, Designing for Conversions and 2019 Higher Ed Content Conference
- Categories: Higher Ed Marketing News and Newsletter.
- Tags: Higher Ed News and Newsletters.
Newsletter: Marketese on the Web, Influence, LinkedIn Live, Instagram & More

In this week’s issue: Marketese on the Web, Social Media Influence, Instagram, Facebook Ads and more
- Categories: Higher Ed Marketing News and Newsletter.
- Tags: Higher Ed News and Newsletters.
Newsletter: Vlogs, Content Proposals?, Preview HEA19, HEWEBSE, Digital Trends, Sour 15 for FB & More

In this week’s issue: Higher Ed Vlogs, Podcasts, Social Toolbox, TikTok and 2019 Digital Marketing Trends
- Categories: Higher Ed Marketing News and Newsletter.
- Tags: Higher Ed News and Newsletters.
Newsletter: #HEA19 Preview Day, 5 #HigherEd Conference CFPs, Analytics Report Tips, Email, DNS & #a11y

In this week’s issue:
- Categories: Higher Ed Marketing News and Newsletter.
- Tags: Higher Ed News and Newsletters.
What’s in the 2019 #HigherEd Analytics Conference for you? Find out with #HEA19 Preview Day!

Practice Makes Perfect I’ve spent most the day on January 30 in rehearsals with the speakers of the Higher Ed Analytics Conference scheduled February 13, 2019 – our next online conference with only a few seats left. This preview day is a great opportunity for all the speakers to practice, so we can make sure […]
- Categories: Higher Ed Marketing News.
- Tags: Higher Ed News and Karine Joly.
How to increase your chances to present at a higher ed marketing conference in 2019

Want to present in 2019? The time is now! How’s 2019 been so far? Busy, right? Even if students have barely made it back to campus after the holidays break, I’m sure you are already caught in countless meetings, urgent projects, crises (hopefully the minor kind) and the craziness of snowy days that don’t quite […]
- Categories: Higher Ed Marketing News.
- Tags: Higher Ed Experts Faculty, Higher Ed Marketers Career Advice, Higher Ed News, and Karine Joly.
3 questions on #highered analytics to Karine Joly, Higher Ed Experts Director

I’m one of the 12 presenters of the 2019 Higher Ed Analytics Conference. In this 3-question “auto-interview” (following in the foot steps of my fellow HEA19 presenters), I share thoughts on what’s next for higher ed analytics in 2019, advice to get more strategic with measurement and tips to make analytics reports more efficient 1) […]
- Categories: Higher Ed Marketing News.
- Tags: HEA19, Higher Ed Marketing, Higher Ed News, and Karine Joly.
Newsletter: #HEA19 Sneak Peek, #highered Redesign Story, Internal Candidate, Algo & Privacy, LOL at FB

In this week’s issue: Higher Ed Website Redesign Story, Analytics Strategy, Top 5 Instagram Metrics and More
- Categories: Higher Ed Marketing News and Newsletter.
- Tags: Higher Ed News and Newsletters.
3 questions on #highered analytics to Sarah Kowalski, Web Content Strategy Manager – Montgomery College

Sarah Kowalski, Web Content Strategy Manager – Montgomery College, is one of the 12 presenters of the 2019 Higher Ed Analytics Conference. In this 3-question interview, Sarah shares with us thoughts on what’s next for higher ed analytics in 2019, advice to get more strategic with measurement and tips to make analytics reports more efficient […]
- Categories: Higher Ed Marketing News.
- Tags: HEA19, Higher Ed Marketing, and Higher Ed News.