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That's why hundreds of higher ed marketers - your colleagues - and their institutions (universities, colleges and schools) have invested time and money in our trusted training programs. Our higher ed conferences and courses have helped them tackle today's and tomorrow's higher education marketing challenges.

Newsletter: 5 #HigherEd Career Boosts, Killing Bad Email, Better Headlines, #HESM, Snapchat & Facebook

Newsletter: 5 #HigherEd Career Boosts, Killing Bad Email, Better Headlines, #HESM, Snapchat & Facebook

In this week’s issue: Why We Need to Write Multiple Headlines for Every Article, How to kill bad email in higher education and Snapchat vs. Instagram Stories Test at Princeton


Newsletter: Social Media Voice, Lifestage, Redesign, Snapchat, Medium & Back-to-School #hesm

Newsletter: Social Media Voice, Lifestage, Redesign, Snapchat, Medium & Back-to-School #hesm

In this week’s issue: How to Develop Your Institutional Voice for Social Media, Facebook’s new teens-only app Lifestage turns bios into video profiles, Getting the Budget for a Website Redesign and New CMS and More


Newsletter: Writing Success Story, Present at HESM16, Class of 2020 Mindset, Light(er) Websites

Newsletter: Writing Success Story, Present at HESM16, Class of 2020 Mindset, Light(er) Websites

In this week’s issue: Beloit Mindset List for the Class of 2020, Mobile First for Higher Ed, Small Writing Changes, Big Results for Social Media and Web Content & More


Newsletter: Starting with Snapchat, Browser Trends, Video, #HESM, New Facebook Page & Instagram Stories

Newsletter: Starting with Snapchat, Browser Trends, Video, #HESM, New Facebook Page & Instagram Stories

In this week’s issue: How to use Instagram Stories, How to Launch Your College Snapchat Account, Upgrade your higher ed career in 4 weeks & More


Newsletter: Instagram Stories, MIT Reunion Lessons, Design Principles, Presidents on Twitter & More #hesm

Newsletter: Instagram Stories, MIT Reunion Lessons, Design Principles, Presidents on Twitter & More #hesm

In this week’s issue: Uploading University Videos Directly to Twitter, 6 Digital Lessons Learned from MIT 2016 Reunion, Introducing Instagram Stories and More


Newsletter: 2016 Student E-Expectations Study, Facebook Live Q&A, Medium for #highered, #hesm, Mobile & Pokemon Go

Newsletter: 2016 Student E-Expectations Study, Facebook Live Q&A, Medium for #highered, #hesm, Mobile & Pokemon Go

In this week’s issue: Top Insights on Social Media from the 2016 Student E-Expectations Survey, Quick Turnaround Graduation Video Content for Social Media, Mobile First is NOT Mobile Only and More


Top Insights on Email & Text for #HigherEd from the 2016 Student E-Expectations Survey [Exclusive]

Top Insights on Email & Text for #HigherEd from the 2016 Student E-Expectations Survey [Exclusive]

Exclusive Preview of the 2016 Student E-Expectations Survey Part 4: Email and Text This is the last part of the 4-installment series on the April 2016 Ruffalo Noel-Levitz survey results. This survey focuses on the E-expectations of college bound seniors and juniors (n=3,117) and will be officially released tomorrow at RNL Conference. If you read […]


Top Insights on SEO for #HigherEd from the 2016 Student E-Expectations Survey [Exclusive]

Top Insights on SEO for #HigherEd from the 2016 Student E-Expectations Survey [Exclusive]

Exclusive Preview of the 2016 Student E-Expectations Survey Part 3: Organic and Paid Search This is the 3rd part of the 4-installment series on the April 2016 Ruffalo Noel-Levitz survey results. This survey focuses on the E-expectations of college bound seniors and juniors (n=3,117) and will be officially released Wednesday. If you read the 1st […]


Top #HigherEd Websites Insights from the 2016 Student E-Expectations Survey [Exclusive]

Top #HigherEd Websites Insights from the 2016 Student E-Expectations Survey [Exclusive]

Exclusive Preview of the 2016 Student E-Expectations Survey Part 2: Higher Ed Websites This is the 2nd part of the 4-installment series on the April 2016 Ruffalo Noel-Levitz survey results. This survey focuses on the E-expectations of college bound seniors and juniors (n=3,117) and will be officially released next Wednesday. If you read the first […]


Top Insights on Social Media for #HigherEd from the 2016 Student E-Expectations Survey [Exclusive] #hesm

Top Insights on Social Media for #HigherEd from the 2016 Student E-Expectations Survey [Exclusive] #hesm

Exclusive Preview of the 2016 Student E-Expectations Survey in 4 Parts The results of the April 2016 Ruffalo Noel-Levitz survey on the E-expectations of college bound seniors and juniors (n=3,117) will be officially released next Wednesday. But, I managed to get the results – before anybody else – courtesy of Stephanie Geyer from RNL who […]