Author Archive

David Anderson, at UB School of Medicine and Biomedical Sciences, is one of the 13 higher ed professionals presenting at the 2014 Higher Ed Content Conference. David is a daily content strategist, applying research to practice at his school. In this 3-question interview, David tells us about a content challenge, a secret weapon to create […]

Mike Petroff, Digital Content Strategist at Harvard University, is one of the 13 higher ed professionals presenting at the 2014 Higher Ed Content Conference. Mike supports the strategy, creation, and curation of content for Harvard University’s main web properties and associated sites. In this 3-question interview, Mike tells us about a content challenge, a secret […]

Klinita Burke, Campus Webmaster at The University of the West Indies, Cave Hill Campus, is one of the 13 higher ed professionals presenting at the 2014 Higher Ed Content Conference. Klinita is responsible for everything web at her school – from content planning to web design to server maintenance to content writing to training. In […]

Marcy Gineris, Web Content Manager and Strategist at Eastern Mennonite University, is one of the 13 higher ed professionals presenting at the 2014 Higher Ed Content Conference. Marcy has been telling the EMU story for several years now. In this 3-question interview, Marcy tells us about a content challenge, a secret weapon to create better […]

Tabita Green, Director of Web Content at Luther College, is one of the 13 higher ed professionals presenting at the 2014 Higher Ed Content Conference. Tabita manages web content at Luther College. In this 3-question interview, Tabita tells us about a content challenge, a secret weapon to create better content and shares some advice. 1) […]

Cameron Pegg, Executive Officer for the Deputy Vice Chancellor (Engagement) at Griffith University in Brisbane (Australia), is one of the 13 higher ed professionals presenting at the 2014 Higher Ed Content Conference. A former alumni magazine editor, Cameron is a feature writer for The Australian newspaper and teaches creative writing at the University of Queensland. […]

Chris Syme is one of the 13 higher ed professionals presenting at the the 2014 Higher Ed Content Conference. Chris Syme has over 25 years experience in the communications field and is the principal at CKSyme Media Group. In this 3-question interview, Chris tells us about a content challenge, a secret weapon to create better […]

Followed with envy the #casesmc hashtag on Twitter? Yep, I know. The sun, the beautiful hotel and the great presentations… Squirrels!!!! RT @ashley_budd: Sitting in on @tb623 session at #casesmc! pic.twitter.com/k3NL5G12Zr — Karine Joly (@karinejoly) March 19, 2014 While I couldn’t do anything to get you (or me for that matter) to California if you […]

Mandy Potts, Marketing and Communications Manager at UW Oshkosh, is one of the 13 higher ed professionals presenting at the 2014 Higher Ed Content Conference. Mandy oversees and implements the University’s content strategy, the on-campus news source UW Oshkosh Today and is the content and online editor for three alumni magazines. In this 3-question interview, […]

Liz Babiak, Social Media Community Officer at Algonquin College, is one of the 13 higher ed professionals presenting at the 2014 Higher Ed Content Conference. Liz manages the College’s social media strategy, presence, policy and employee training. In this 3-question interview, Liz tells us about a content challenge, a secret weapon to create better content […]