Archives: Higher Ed News

Exclusive Preview of the 2019 Student E-Expectations Survey in 4 Parts The results of the 2019 Ruffalo Noel-Levitz survey on the E-expectations of high school seniors, juniors and sophomores (n=900) will be officially released on July 24. This year again I got early access to the results of this survey – before anybody else – […]

5 ways to measure the performance of your content Not sure how Google Analytics can help you optimize your web content? I know you’re not alone, because this is a question I get asked all the time! 🙂 So, here are my top 5 content engagement metrics, and how I use them in my approach […]

In this week’s issue: Revisit, reuse content, Instagram Stories for Admissions, Summer Projects, Lessons Learned in the Classroom.

From Higher Ed Marketer to College Professor I’m an unlikely college professor. I never planned to teach. In 2015, teaching college students felt like too much responsibility – to be in charge of imparting knowledge these young minds would use in their future career. What if I steered them down the wrong path? Did I […]

In this week’s issue: Make the best of your summer in higher education, higher ed websites conference, Mary Meeker’s 2019 Internet trend reports, Facebook Study and More.

Summer in higher ed: best time, too fast Summer is a wonderful time of the year, right? When students and faculty leave campus, everything seems to slow down. Fewer people, fewer urgent demands and fewer deadlines usually mean more time to work on your own projects. It’s the perfect time to tackle the big initiative […]

In this week’s issue: YouTube in Higher Ed, Yolo? Enrollment-Driven Campaign KPI, Design Systems and More

Dr. Corie Morell Martin to teach Social Media & Web Writing for Higher Ed We are very excited to announced that Corie Morell Martin, Ed.D., Director of Web Services and Digital Marketing at Western Kentucky University is the new member of Higher Ed Experts’ Faculty team. Corie’s digital communication expertise and her experience as a […]

In this week’s issue: 2019 Best and Worst Web Trends, Higher Ed Websites Conference Visual Preview, Tools, CSS Grid and More

Aaron Coleman, Senior Web Developer at University of Nebraska–Lincoln, is one of the 12 presenters of the 2019 Higher Ed WEBSITES Conference. In this 3-question interview, Aaron tells us about the worst and best web trends in higher ed, a great tool and shares a top 3 of favorite higher ed websites. 1) What are […]