Archives: Higher Ed News

At Higher Ed Experts, we believe in the power of education.

That's why hundreds of higher ed marketers - your colleagues - and their institutions (universities, colleges and schools) have invested time and money in our trusted training programs. Our higher ed conferences and courses have helped them tackle today's and tomorrow's higher education marketing challenges.

4 Lessons Learned from a First “Office Hour” Facebook Live

4 Lessons Learned from a First “Office Hour” Facebook Live

Giving Facebook Live a Try At Higher Ed Experts, we’ve been experimenting with holding “virtual office hours” via Facebook Live as part of our professional certificate courses. The goal is to let our students (people like you working in higher ed) and other colleagues “meet the professor” while incorporating some digital face-to-face instruction and coaching. […]

Newsletter: Watch HECO17, #HESM Live Videos, Storytelling, Yik Yak Gone, Code Reviews and More

Newsletter: Watch HECO17, #HESM Live Videos, Storytelling, Yik Yak Gone, Code Reviews and More

In this week’s issue: Influencers on campus, user research, Yik Yak Closes, Social Media Live Videos and More.

Newsletter: 10-Year Old!, Snapchat, #HigherEd Navigation Menus, 360 Cameras & Instagram Algorithm, #HESM

Newsletter: 10-Year Old!, Snapchat, #HigherEd Navigation Menus, 360 Cameras & Instagram Algorithm, #HESM

In this week’s issue: How to measure social media, 360 Cameras, Reddit AMA, Higher Ed Experts turns 10

A personal look back on 10 years of Higher Ed Experts

A personal look back on 10 years of Higher Ed Experts

2 Kids, but 3 Babies? I often joke I’ve had 3 babies even though I only have 2 kids. Nope, my husband has had his adult card for many, many years, so I’m not talking about my better half. I’ve never baked birthday cakes for this one nor have I received any mother’s day craft […]

Newsletter: Why #HECO17, Lessons Learned from 500 Students, #HigherEd Videos, Alums, Teens, Facebook Spaces and #HEWEB17

Newsletter: Why #HECO17, Lessons Learned from 500 Students, #HigherEd Videos, Alums, Teens, Facebook Spaces and #HEWEB17

In this week’s issue: A New Way To Connect With Friends In VR, Perfect Instagram Takeover,

5 Things I Learned Teaching Nearly 500 #HigherEd Digital Pros

5 Things I Learned Teaching Nearly 500 #HigherEd Digital Pros

Teaching as a conversation with… almost 500 pros I started teaching Web Analytics for Higher Ed in September 2011. Since then I have added several additional courses on topics such as SEO, advanced and predictive Web analytics. More than 500 students have collectively gone through these courses. When I saw that number this week, I […]

Newsletter: Content, Visual Testing, Snapchat, CMS, Calendar, Stories vs. Feeds, Mastodon. #HESM

Newsletter: Content, Visual Testing, Snapchat, CMS, Calendar, Stories vs. Feeds, Mastodon. #HESM

In this week’s issue:

4 questions to great #highered pros to follow: Art Hill, Senior Manager of Digital Marketing – Ball State University

4 questions to great #highered pros to follow: Art Hill, Senior Manager of Digital Marketing – Ball State University

Art Hill, Senior Manager of Digital Marketing at Ball State University, is one of the 12 presenters of the 2017 Higher Ed Content Conference (the 4th edition!). In this 4-question interview, Art tells us about an exciting content project, a favorite tool, the place of SEO and shares a cool video with us. 1) What […]

4 questions to great #highered pros to follow: Conny Liegl, Senior Designer – California Polytechnic State University

4 questions to great #highered pros to follow: Conny Liegl, Senior Designer – California Polytechnic State University

Conny Liegl, Senior Designer at California Polytechnic State University, is one of the 12 presenters of the 2017 Higher Ed Content Conference (the 4th edition!). In this 4-question interview, Conny tells us about an exciting content project, a favorite tool, the place of SEO and shares a cool video with us. 1) What is the […]

Newsletter: 12 Popular Content Tools, #HESM Lessons Learned, Editorial Style, Twitter, Facebook and Snapchat New Features

Newsletter: 12 Popular Content Tools, #HESM Lessons Learned, Editorial Style, Twitter, Facebook and Snapchat New Features

In this week’s issue: Top Content Tools in Higher Ed, New Features at Facebook, Snapchat and Twitter, Editorial Style, Lessons Learned in Social Media Measurement for Higher Ed